Digital Marketer

Digital Marketer at RippedBoxStation

RippedBoxStation is looking for a proactive and experienced Digital Marketer to join our team part-time (20 hours/week) with a schedule aligned to Pacific Standard Time (PST). This role is crucial for implementing, managing, and optimizing our digital marketing presence across various platforms to enhance brand awareness and drive growth.

Key Responsibilities

• Contribute actively to the implementation of comprehensive marketing strategies.
• Organize and execute marketing initiatives and events aimed at boosting brand awareness.
• Plan, manage, and optimize diverse advertising campaigns across major platforms including Google, Facebook, TikTok, and other social media channels.
• Regularly analyze campaign performance metrics and Key Performance Indicators (KPIs), producing daily reports to identify opportunities for growth and address any issues.
• Effectively communicate campaign KPIs to key stakeholders within the organization.
• Oversee all marketing ventures from conception to completion, evaluating their success through various defined metrics.
• Provide actionable insights and recommendations to continuously improve campaign effectiveness.
• Stay abreast of the latest industry trends and emerging platforms to ensure RippedBoxStation's marketing strategies remain current and competitive.
• Prepare compelling content and ad copy designed to maximize campaign conversion rates.
• Conduct thorough market research to pinpoint new opportunities for promotion and business growth.
• Collaborate closely with clients to prepare marketing budgets and diligently monitor expenses.
• Undertake other ad hoc tasks as assigned, demonstrating flexibility and a willingness to contribute.

Required Qualifications & Skills

• Must possess at least 3 years of proven work experience in digital marketing or a directly relevant role.
• Solid foundation of marketing techniques and core principles.
• Demonstrated experience in successfully managing Google Ads and Facebook advertising campaigns.
• Good understanding of market research techniques, statistical analysis, and data analysis methods.
• Excellent proficiency in MS Office Suite and familiarity with marketing software (e.g., CRM systems).
• Thorough understanding of social media platforms and web analytics tools.
• Exceptional organizational abilities and strong multitasking skills.
• Outstanding communication and interpersonal capabilities.
• A blend of creativity and commercial awareness.
• A collaborative team player with a customer-oriented approach.
• Self-disciplined and highly organized, capable of consistent performance with limited supervision.

Key skills/competency

• Digital Marketing
• Campaign Management
• Google Ads
• Facebook Ads
• Social Media Marketing
• Content Creation
• SEO
• Market Research
• Web Analytics
• CRM
• KPI Analysis