Global Integrated Campaigns Senior Manager

About Rimini Street, Inc.

Rimini Street, Inc. (Nasdaq: RMNI), a Russell 2000® Company, is a proven, trusted global provider of end-to-end, mission-critical enterprise software support, managed services and innovative Agentic AI ERP solutions, and is the leading third-party support provider for Oracle, SAP and VMware software.

Our comprehensive portfolio of unified solutions help run, manage, support, customize, configure, connect, protect, monitor, and optimize enterprise application, database and technology software, enabling our clients to achieve better business outcomes, significantly reduce costs and reallocate resources towards strategic projects.

The Company has signed thousands of contracts with Fortune Global 100, Fortune 500, midmarket, public sector and government organizations who selected Rimini Street as their trusted, proven mission-critical enterprise software solutions provider and achieved better operational outcomes, realized billions of US dollars in savings and funded AI and other innovation investments.

Global Integrated Campaigns Senior Manager Role Overview

Rimini Street is seeking a strategic, execution-driven Global Integrated Campaigns Senior Manager with deep expertise in orchestrating go‑to‑market campaigns across the full B2B buyer journey. As an organization built on delivering “extraordinary technology solutions powered by extraordinary people,” this role is critical to shaping, owning and executing global campaign strategies that elevate our brand, drive demand and deliver measurable business impact.

Position Summary

The Global Integrated Campaigns Senior Manager owns the end‑to‑end strategy, execution and performance of Rimini Street’s global integrated campaigns. This role serves as a critical bridge between go‑to‑market strategy and execution—ensuring campaigns are thoughtfully designed, operationally sound, globally scalable and relentlessly focused on measurable outcomes.

The ideal candidate is both strategic and hands‑on, capable of defining campaign direction, aligning stakeholders and owning execution across channels, regions and teams. This role is accountable for campaign results, drives prioritization and clarity in a highly matrixed environment, and continuously optimizes programs based on performance and buyer behavior.

The ideal candidate combines big-picture strategic thinking with meticulous attention to detail, possesses strong storytelling instincts, can distill complex concepts into clear, compelling narratives, and lead campaigns operations with rigor and discipline. Deep experience in B2B technology or software, particularly translating sophisticated solutions into effective, buyer-centric campaigns, is highly desired.

This individual is highly self-motivated, organized and creative, thriving in a fast-paced environment where focus, judgement and execution excellence matter. The ideal candidate is fluent in bringing campaigns to life across the channels and platforms where B2B buyers engage, proficient in collecting, analyzing and reporting metrics and data in a timely manner, helping to guide the campaign to success while ensuring the highest standards of execution across all formats and channels.

Reporting to the VP of Corporate Marketing, this role offers a significant opportunity to influence how Rimini Street shows up in the market by translating innovative, revolutionary technology and services into meaningful messages that drive pipeline and sales.

Duties & Responsibilities

• Own the strategy, execution and performance of global integrated multi‑channel campaigns spanning digital, web, email, paid media, social, webinars, events, partners, and outbound motions
• Translate go-to-market strategy, product priorities and buyer insights into cohesive, executable campaign strategies with clear objectives, target audiences, messaging, offers and success metrics
• Orchestrate end‑to‑end campaign execution across the full buyer journey, ensuring alignment and consistency across messaging, offers, CTAs, sequencing and channel mix
• Define and oversee campaign scope, prioritization, timelines and launch readiness, bringing focus and clarity in a highly matrixed environment
• Own the development, quality and scalability of global campaign‑in‑a‑box assets, including campaign flows, landing pages, emails, nurture programs, ads, social copy and SDR enablement materials
• Lead global campaign enablement by packaging, communicating and activating campaign playbooks to support consistent regional execution while allowing for local relevance
• Partner closely with Product Marketing, Brand, Content, Digital, Marketing Operations, Sales, SDR and Regional Marketing teams to drive alignment, accountability and execution excellence
• Establish and maintain integrated campaign calendars, operating rhythms and stakeholder communications to ensure transparency, momentum and predictable delivery
• Serve as the senior point of accountability for campaign execution quality, proactively identifying risks, dependencies and tradeoffs and driving resolution
• Enable and support regional teams with campaign readiness, execution guidance and localization support, ensuring global consistency and regional effectiveness
• Own campaign performance measurement and analysis, surfacing insights and optimization recommendations to improve engagement, conversion, pipeline contribution and ROI
• Drive continuous optimization across campaigns based on performance data, buyer behavior and market feedback, championing a test‑and‑learn mindset
• Stay current on B2B marketing best practices, emerging platforms and buyer engagement trends, applying insights to evolve campaign strategy and execution
• Mentor and guide campaign managers and contractors as needed, setting a high bar for execution, accountability and operational rigor

Location

Remote, US

Education

Bachelor’s degree in Marketing, Business, Communications, or equivalent practical experience

Experience

7+ years of experience in B2B integrated marketing, demand generation or campaign management

Qualification & Skills

• Proven ability to own and scale global, multi‑channel campaigns with accountability for pipeline impact and business outcomes
• Deep understanding of the B2B buyer journey, buying groups and persona‑based marketing across complex sales cycles
• Demonstrated success translating go‑to‑market strategy and product priorities into cohesive, executable campaign strategies
• Strong strategic judgment with the ability to prioritize initiatives, make tradeoffs and drive clarity in a matrixed organization
• Advanced program and campaign management skills, with a track record of delivering complex initiatives on time and at high quality
• Experience leading cross‑functional alignment across Product Marketing, Brand, Content, Digital, Marketing Operations, Sales, SDR and Regional Marketing teams
• Data‑driven mindset with experience defining success metrics, analyzing performance and optimizing campaigns based on insight and buyer behavior
• Ability to synthesize performance data into clear, executive‑ready insights and recommendations
• Strong storytelling instincts with the ability to distill complex technology and value propositions into clear, compelling campaign narratives
• Excellent communication and stakeholder management skills, with confidence influencing senior leaders and peers
• Experience developing global campaign playbooks and enablement materials that scale across regions while allowing for local relevance
• High level of operational rigor, attention to detail and commitment to execution excellence
• Self‑directed leader with a bias toward action who thrives in fast‑paced, ambiguous environments

Why Rimini Street?

Rimini Street Inc. is an affirmative action-equal opportunity employer and complies with all applicable Federal, State, and Local Laws regarding recruitment and hiring.

Qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable Federal, State, or Local laws. Rimini Street Inc. offers a comprehensive compensation and benefits package to employees.

The general salary range for this type of role is 108k - 135k depending on skills and experience. The actual compensation offered will ultimately be based on several factors such as: a candidate's location, and the level of applicable skills and professional experience. Rimini’s target pay for each position is available upon request during the applicant’s Interview process.

Benefits for US employees include:

• Medical, Dental, and Vision insurance
• Disability insurance
• Paid Parental Leave
• 401(k) program
• Generous Paid time off (PTO)

We are looking for talented, passionate people to help us build our future at Rimini Street. We hire only the best, the most extraordinary professionals and provide compensation, bonuses, and benefits to match the skills of our top-performing team members. Do you thrive in a fast-paced environment, enjoy growing together, and get excited about learning new skills? Are you looking for an opportunity to make a true impact as part of a team of extraordinary professionals? This is the place for you.

Our work is challenging and meaningful. We start and end each day with a sense of achievement and purpose guided by our core values, the Four Cs:

• Company: We dream big and innovate boldly.
• Colleagues: We work with extraordinary people who create a culture of mutual respect and collaboration.
• Clients: We relentlessly pursue solutions that help clients achieve their goals. Our unmatched client care is rooted in our passion for exceptional service.
• Community: We believe in leaving the world a better place than we found it. With the Rimini Street Foundation, we’ve made positive impacts in six continents for over 425 charities.

Accelerating Company Growth

• Nasdaq-listed under ticker symbol RMNI since October 2017
• Over 6,300+ signed contracts to date, including Fortune 500 and Global 100 companies
• Over 2,000 team members in 23 countries
• US and international recognition for industry leadership and philanthropic efforts. See all of our awards and recognitions here: https://www.riministreet.com/company/awards/

Rimini Street is committed to creating a diverse and inclusive environment and is proud to be an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, national origin, sexual orientation, gender or gender identity, disability, protected veteran status, or any other characteristic protected by law.

To learn more about how Rimini Street is redefining the enterprise software support industry, visit http://www.riministreet.com

Please Note: Rimini Street does not accept resumes submitted by recruiting/staffing firms unless specifically requested by Human Resources. Unsolicited resumes will be ineligible for referral fees.

Key skills/competency

• Global Integrated Campaigns Senior Manager
• B2B Marketing
• Demand Generation
• Campaign Management
• Go-to-Market Strategy
• Digital Marketing
• Content Marketing
• Sales Enablement
• Performance Analysis
• Stakeholder Management