Web Marketing Manager

About the Opportunity:

The organization is focused on unlocking the potential of AI to transform unusable data into usable insights, driving real-world impact at scale. It combines advanced technology with a global network of talented people. The Web Marketing Manager role is responsible for owning the strategy, execution, and optimization of the website and social media presence to drive awareness, engagement, and top-of-funnel growth.

Responsibilities:

• Own all aspects of the organization’s website including structure, content, performance, and user experience
• Manage ongoing web updates, content changes, and design enhancements
• Lead website redesign and migration to a new platform, coordinating with stakeholders and vendors
• Ensure site reliability, performance, accessibility, and scalability
• Own SEO strategy and execution including technical SEO, on-page and content optimization, and performance monitoring
• Manage web analytics and measurement, tracking traffic, engagement, conversion rates, and funnel performance
• Build and maintain dashboards and reporting for web performance insights
• Continuously test, learn, and optimize site structure, content, and experiences
• Design and build web and landing pages using modern tools and frameworks
• Utilize Figma and Framer for design workflows, prototyping, and production-ready web experiences
• Collaborate with product marketing and digital marketing teams to translate messaging into effective web experiences
• Ensure visual consistency, brand alignment, and high-quality execution across the site
• Leverage AI tools to rapidly create, personalize, and optimize web pages and landing pages
• Use AI to accelerate experimentation, content variation, SEO optimization, and conversion improvements
• Manage social media presence across key platforms such as LinkedIn and X
• Oversee posting cadence, content execution, and performance tracking
• Partner with marketing and leadership teams to amplify campaigns, announcements, and thought leadership

Requirements:

• Proven experience owning and managing B2B websites end-to-end with accountability for performance and outcomes
• Strong hands-on experience with SEO, web analytics, and continuous optimization
• Proficiency in Figma and Framer or equivalent modern design and web tools
• Demonstrated ability to leverage AI for rapid building, personalization, and optimization of web and landing pages
• Strong design sensibility combined with a data-driven mindset
• Excellent project management and organizational skills; able to manage multiple priorities independently
• Strong collaboration and communication skills; comfortable working cross-functionally without direct reports

Experience:

• 5 to 10 years of experience in web management, web design, digital marketing, or related roles
• Hands-on experience managing website redesigns or platform migrations
• Experience in B2B technology, AI, data, or SaaS environments preferred

Education:

• Bachelor’s degree in Marketing, Design, Communications, Computer Science, or a related field

Benefits & Perks:

• Competitive salary
• Incentive-based compensation aligned with performance

Key skills/competency:

• Web Management
• SEO Strategy
• Content Optimization
• Web Analytics
• Social Media Management
• Figma
• Framer
• AI Tools for Marketing
• Project Management
• B2B Marketing