Engineering Manager, Marketing Technology - Segmentation Platform & Insights Platform
RemoteHunter · United States
- Hybrid
- Full-time
- $180,000 / year
- United States
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Job highlights
- Lead marketing tech platform teams.
- Drive AI-native engineering practices.
- Enhance personalization through AI systems.
- Manage roadmaps and team growth.
- Ensure platform scalability and reliability.
About the role
About Our Client
This organization operates within the online marketplace and community platform industry, connecting millions of hosts and guests worldwide. It addresses the challenge of enabling authentic, community-based travel experiences by providing a platform that facilitates unique stays and personalized interactions. The platform supports a vast global network, with over 5 million hosts and more than 2 billion guest arrivals, offering scalable and diverse accommodation options.About the Opportunity
The Engineering Manager, Marketing Technology - Segmentation Platform & Insights Platform leads two critical platform teams responsible for customer segmentation and marketing analytics. The role is pivotal in setting technical direction and executing roadmaps that enhance personalized marketing efforts through AI-driven systems. This position influences the scalability and reliability of platforms that power marketing personalization and insights, directly supporting the organization's growth by advancing AI-native engineering practices.Responsibilities
- Lead weekly planning, roadmap reviews, and cross-team synchronization for Segmentation and Insights Platforms
- Conduct one-on-one meetings focused on engineers' career growth and skill development
- Act as primary engineering point of contact for cross-team dependencies and prioritize requests
- Collaborate with Product Manager to sequence and manage the roadmap
- Develop technical strategy for AI/ML anomaly detection and trend analysis systems
- Oversee design, delivery, and operational health of autonomous agentic production systems
- Promote AI-native development practices across teams
- Manage team health through on-call programs, incident reviews, service level objectives, and runbook quality
- Represent platforms in organizational planning and contribute to Marketing Technology engineering strategy
Requirements
- Minimum 9 years of software engineering experience with at least 4 years in engineering management of platform or infrastructure teams
- Proven experience managing engineers at various seniority levels with demonstrated career growth outcomes
- Strong background in distributed data systems, backend infrastructure, or marketing/ad technology platforms
- Experience managing cross-team platform relationships and prioritizing requests
- Successful delivery of complex, multi-quarter technical roadmaps in dynamic environments
- Expertise in data-driven engineering practices including data pipelines, analytics infrastructure, and operational excellence
Preferred Qualifications
- Experience with audience segmentation, targeting systems, or marketing data infrastructure at scale
- Familiarity with ML/AI analytics systems or managing applied ML engineering teams
- Hands-on knowledge of agent frameworks and orchestration tools
Key skills/competency
- Engineering Management
- Marketing Technology
- Segmentation Platform
- Insights Platform
- AI/ML
- Distributed Data Systems
- Backend Infrastructure
- Data Pipelines
- Operational Excellence
- Agentic Systems
Skills & topics
- Engineering Manager
- Marketing Technology
- Segmentation Platform
- Insights Platform
- AI
- Machine Learning
- Distributed Systems
- Backend Engineering
- Data Pipelines
- Ad Tech
- Platform Engineering
- Remote
How to get hired
- Research the company culture: Understand their marketplace and community platform focus, values, and commitment to authentic travel experiences.
- Tailor your resume: Highlight your 9+ years of software engineering, 4+ years in management, and experience with platform/infrastructure, distributed data systems, and marketing tech.
- Showcase leadership: Emphasize your proven ability to manage engineers, foster career growth, and deliver complex technical roadmaps.
- Prepare for technical and behavioral questions: Be ready to discuss AI/ML systems, agentic production, data pipelines, and your approach to team management and cross-functional collaboration.
- Apply strategically: Follow RemoteHunter's guidance to complete your full application directly through the hiring company’s career page or ATS for consideration.
Technical preparation
Study distributed data systems architecture.,Review AI/ML anomaly detection techniques.,Understand marketing data pipelines.,Practice managing autonomous systems.
Behavioral questions
Describe leading engineers through career growth.,How do you prioritize cross-team dependencies?,Share experience with complex roadmap delivery.,How do you promote new development practices?
Frequently asked questions
- What are the primary responsibilities of the Engineering Manager, Marketing Technology role at this company?
- The Engineering Manager, Marketing Technology will lead Segmentation and Insights Platform teams, focusing on technical direction, roadmap execution, and AI-driven systems for marketing personalization and insights. This includes managing engineers, fostering career growth, and ensuring operational health of autonomous agentic production systems.
- What technical background is essential for the Engineering Manager, Marketing Technology position?
- A strong background in distributed data systems, backend infrastructure, or marketing/ad technology platforms is essential. Expertise in data-driven engineering practices, including data pipelines, analytics infrastructure, and operational excellence, is also required.
- Does this Engineering Manager role involve managing people?
- Yes, this role involves managing engineers at various seniority levels, conducting one-on-one meetings focused on career growth and skill development, and fostering a collaborative team environment.
- What is the significance of AI and ML in this Engineering Manager role?
- AI and ML are central to this role. You will develop technical strategies for AI/ML anomaly detection and trend analysis, promote AI-native development practices, and oversee autonomous agentic production systems, directly supporting the organization's growth.
- How does this Engineering Manager position contribute to the company's overall goals?
- This role is pivotal in enhancing personalized marketing efforts and providing crucial insights through advanced AI-driven systems. It directly supports the organization's growth by improving the scalability, reliability, and effectiveness of marketing platforms.
- What kind of experience is preferred for the Engineering Manager, Marketing Technology role?
- Preferred experience includes working with audience segmentation, targeting systems, or marketing data infrastructure at scale. Familiarity with ML/AI analytics systems, managing applied ML engineering teams, and hands-on knowledge of agent frameworks and orchestration tools are also beneficial.
- What does 'AI-native engineering practices' mean in the context of this role?
- AI-native engineering practices refer to development methodologies that deeply integrate AI and ML capabilities into the core architecture and functionality of the platforms. This includes building systems that are intelligent, adaptive, and often autonomous in their operation.