Content Professional
RedBalloon
Job Overview
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Job Description
Job Summary for a Content Professional
RedBalloon, on behalf of IPAK-EDU LLC, is seeking a Content Professional with 1-3 years of experience to join their team. In this role, you will be responsible for creating reliable, engaging content using established processes. Your work will directly contribute to driving engagement and meeting key performance indicators.
You will manage the entire content generation lifecycle, from initial strategy through final publication, ensuring all pieces align with brand standards. This position demands a detail-oriented individual capable of balancing strategic oversight with hands-on content execution. There is also a clear opportunity for advancement to a Content Team Lead position within the company.
Responsibilities
- Develop and execute comprehensive content strategies across diverse platforms, including web, social media, and email campaigns.
- Create and actively promote compelling content designed to support overarching business goals.
- Analyze content performance metrics rigorously and optimize strategies based on data-driven insights.
- Dedicate approximately 0.5 hours daily to online content promotion.
Qualifications
- Strong portfolio showcasing your ability to create content that effectively engages target audiences.
- 1-3 years of experience as a Content professional.
- Ability to dedicate 1.5 hours per day to work tasks, including content creation and promotion.
- Self-motivated with an exceptional eye for detail and context, coupled with a steadfast commitment to producing high-quality work.
- Must be willing to sign a non-compete clause and agree contractually to promote articles to specific audiences via social media.
- Required to have a Substack account; some prior experience with Substack is necessary, though it is considered easy to learn.
Key Skills/Competency
- Content Strategy
- Content Creation
- Social Media Promotion
- Data Analysis
- Engagement Metrics
- Brand Standards
- Detail-Oriented
- Self-Motivation
- Substack Platform
- KPI Optimization
How to Get Hired at RedBalloon
- Research IPAK-EDU LLC's culture: Study their mission, values, recent content, and digital presence.
- Tailor your resume: Highlight content creation, promotion, and analytical skills for this specific role.
- Showcase a strong portfolio: Demonstrate engaging content with proven audience reach and Substack experience.
- Prepare for content strategy discussions: Be ready to discuss KPIs, optimization, and multi-platform content plans.
- Understand the work arrangement: Confirm your availability for 1.5 hours daily and dedication to online promotion.
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