2026 Internship, Summer - Digital Growth & Content
Red Bull New York · Harrison, NJ
- On site
- Internship
- Harrison, NJ
Job highlights
- Support digital marketing across paid media and content.
- Gain experience in campaign setup, optimization, and reporting.
- Learn to analyze data for marketing recommendations.
- Collaborate with internal marketing and creative teams.
- Unpaid internship for college credit available.
About the role
About Red Bull New York
Red Bull New York (“RBNY”) is one of 30 teams in Major League Soccer (MLS) and one of the league’s ten original charter clubs. Founded in 1996, RBNY has competed in MLS since its inception. RBNY’s First Team plays its home matches at Sports Illustrated Stadium in Harrison, New Jersey and its Second Team plays its home matches at Montclair State University. RBNY is owned by the Austrian beverage company Red Bull GmbH, after which the team is named. RBNY’s First Team is a three-time MLS Supporters’ Shield winner and a two-time Conference Champion, while the Second Team is the 2025 MLS NEXT Pro Champion. RBNY also operates one of the nation’s premier youth soccer development programs, spanning local partnerships across New York and New Jersey. RBNY’s Academy is ranked among the top development organizations in the country.
Purpose of this Internship
The Digital Growth & Content Intern will support Red Bull New York’s digital marketing efforts across paid media, creative strategy, and campaign performance analysis. This internship is designed to provide hands-on experience in performance marketing, digital content execution, and campaign optimization while contributing to real business objectives across ticketing, brand, and fan growth initiatives.
This is an unpaid, for credit internship (proof that you will receive credit is required).
All the responsibilities we'll trust you with:
Performance Marketing Fundamentals:
- Gain foundational experience in paid media, including campaign setup, optimization, and reporting across platforms such as Meta and Google Ads.
Creative Strategy & Execution:
- Learn how performance data informs ad creative, messaging, and campaign recommendations, while also gaining hands-on exposure to building creative assets and briefs.
Marketing Analytics & Reporting:
- Develop the ability to analyze campaign performance, identify trends, and translate data into actionable recommendations that improve marketing outcomes.
Cross-Functional Marketing Operations:
- Understand how digital growth work connects with broader business needs, including collaboration with internal creative and marketing teams to support campaign execution and organizational priorities.
Your areas of knowledge and expertise that matter most for this role:
- Currently enrolled in a college or university program and eligible to receive academic credit for the internship
- Strong interest in digital marketing, advertising, social media, and content creation
- Familiarity with major digital platforms such as Meta, Google, Instagram, and/or TikTok
- Comfortable working with spreadsheets, campaign data, and basic reporting
- Strong written communication skills and attention to detail
- Interest in creative development, including copywriting, visual concepts, and digital asset creation
- Familiarity with Canva, Figma, or similar creative tools is a plus
- Self-starter with a willingness to learn, take feedback, and contribute in a fast-paced environment
- Passion for sports, entertainment, or fan engagement marketing is a plus
Because of the cyclical nature of the entertainment industry, your assigned hours may vary to reflect our needs (includes nights and weekends).
Red Bull New York is an equal opportunity employer and we will not discriminate against any employee or applicant for employment because of age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality or any other classification protected by law.
Key skills/competency
- Digital Marketing
- Content Creation
- Paid Media
- Campaign Analysis
- Performance Marketing
- Creative Strategy
- Social Media Marketing
- Reporting
- Marketing Operations
- Meta Ads
- Google Ads
Skills & topics
- Digital Marketing
- Content Creation
- Paid Media
- Marketing Analytics
- Campaign Optimization
- Social Media Marketing
- Internship
- Red Bull New York
- MLS
- Sports Marketing
How to get hired
- Tailor your resume: Highlight digital marketing, campaign analysis, and creative skills relevant to Red Bull New York's needs.
- Showcase your passion: Emphasize your interest in sports, entertainment, and fan engagement marketing in your application.
- Demonstrate platform familiarity: Mention experience with Meta, Google Ads, Instagram, TikTok, and creative tools like Canva or Figma.
- Prepare for interviews: Be ready to discuss your understanding of digital marketing fundamentals and your eagerness to learn in a fast-paced environment.
- Confirm academic credit: Ensure you can provide proof of eligibility for academic credit for this unpaid internship.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the primary focus of the Digital Growth & Content Internship at Red Bull New York?
- The Digital Growth & Content Internship at Red Bull New York focuses on supporting the team's digital marketing efforts. This includes gaining experience in paid media, creative strategy, campaign performance analysis, and contributing to fan growth initiatives.
- Is this a paid internship at Red Bull New York?
- No, this is an unpaid internship. However, it is offered for academic credit, and candidates must provide proof of eligibility to receive credit.
- What are the key responsibilities for a Digital Growth & Content Intern at RBNY?
- Key responsibilities include gaining foundational experience in paid media setup and optimization, learning how performance data informs creative recommendations, analyzing campaign performance, and collaborating with internal marketing teams.
- What qualifications are essential for the Digital Growth & Content Internship at Red Bull New York?
- Essential qualifications include being currently enrolled in a college program eligible for academic credit, a strong interest in digital marketing and content creation, familiarity with major digital platforms, and strong communication skills.
- What creative tools or software are beneficial for this internship?
- Familiarity with creative tools such as Canva, Figma, or similar platforms is considered a plus for the Digital Growth & Content Intern role at Red Bull New York.
- Will the hours for the Digital Growth & Content Internship be flexible?
- Due to the cyclical nature of the entertainment industry, assigned hours may vary to reflect RBNY's needs, potentially including nights and weekends.
- Does Red Bull New York offer opportunities for learning in this internship?
- Yes, the internship is designed to provide hands-on experience and learning in performance marketing, digital content execution, and campaign optimization.
- What kind of environment can I expect as a Digital Growth & Content Intern at RBNY?
- You can expect a fast-paced environment where a self-starter attitude, willingness to learn, and ability to take feedback are highly valued.
Similar roles
Open positions we recommend based on this role.