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Job Description
About the Role
As the Growth Communications Manager, you will own and execute PVcase’s earned media and editorial outreach strategy, focusing on high-authority, industry-relevant publications in the renewable energy sector. Your primary goal will be to secure quality editorial placements and backlinks, thereby strengthening PVcase’s brand authority, topical relevance, and SEO and GEO performance.
This is a hands-on, execution-focused role that blends PR, content, and SEO. You will collaborate with internal teams to transform technical, data-driven insights into compelling narratives for a select group of key industry outlets. The focus will be on depth, relevance, and impact across a limited number of trusted publications in Europe and the US, rather than broad or high-volume outreach.
While the core of this role is editorial outreach and earned media (80%), approximately 20% of your time will be dedicated to supporting and coordinating PVcase’s social media presence and owned media initiatives, including LinkedIn, Facebook, Instagram, and the company podcast.
Media Relations (80%)
- Own and execute PVcase’s editorial outreach and media relations strategy, securing high-quality placements in top renewable energy and solar industry publications.
- Build and maintain strong relationships with editors, journalists, and contributors at key industry outlets.
- Collaborate with Marketing, Content, Product, and Data teams to identify and shape story angles based on internal content, data, and market insights.
- Translate technical and data-driven content into clear, compelling editorial narratives.
- Plan and execute outreach campaigns to secure 4–5 high-value editorial mentions and backlinks per quarter in tier-one industry media.
- Evaluate outreach and placement opportunities from both editorial and SEO perspectives, prioritizing quality, relevance, and long-term impact.
- Track and report on media placements, backlinks, and performance indicators.
- Continuously refine outreach processes, documentation, and best practices.
Social Coordination (20%)
- Own and manage PVcase’s weekly social media execution across LinkedIn, Facebook, and Instagram.
- Collaborate with Content and Marketing teams to plan and schedule posts that amplify key narratives and placements.
- Coordinate and project manage PVcase’s monthly podcast, including planning, stakeholder alignment, and distribution.
Qualifications
- 5+ years of experience in editorial outreach, media relations, PR, or communications, ideally within B2B technology, renewable energy, or a related sector.
- Proven experience securing editorial placements in industry or trade publications.
- Strong working knowledge of SEO fundamentals, including backlink quality and topical authority.
- Ability to assess opportunities from both PR and search impact perspectives.
- Experience working with technical or data-driven content and collaborating with subject-matter experts.
- Excellent written and verbal communication skills.
- Highly organized and self-directed, able to manage multiple opportunities effectively.
- Comfortable working cross-functionally in a fast-moving B2B environment.
- Analytical mindset with the ability to track performance and optimize strategy.
- Fluency or bilingual level of English. Proficiency in additional languages is a plus.
- Experience or strong interest in renewable energy, solar, or sustainability is highly preferred.
About Us
PVcase provides innovative software solutions for the solar energy industry, streamlining project development processes. Our platform helps professionals achieve maximum results faster, contributing to the global transition to clean energy. We serve over 1,800 customers in 75+ countries, powering the development of more than 4 TW of projects annually.
What We Offer
- Flexible benefit package.
- Unlimited remote work or office options in Vilnius, Kaunas, or Barcelona.
- Flexible working hours.
- Half-day Summer Fridays.
- Full training and onboarding program.
- Work with international markets.
- Competitive and increasing salary.
- Frequent team activities.
- Participation in international training programs.
- Internal transparency regarding company results and salary system.
- Additional paid vacation days for birthdays, volunteering, etc.
Immigration-related employment benefits, such as visa sponsorship, are not available for this position.
Key skills/competency
- Growth Communications Manager
- Earned Media
- Editorial Outreach
- Media Relations
- Public Relations (PR)
- Content Strategy
- Search Engine Optimization (SEO)
- Backlink Building
- Renewable Energy Sector
- B2B Technology
How to Get Hired at PVcase
- Tailor your resume: Highlight experience in earned media, editorial outreach, and B2B communications within the renewable energy sector. Quantify your achievements in securing placements and backlinks.
- Craft a compelling cover letter: Showcase your understanding of PVcase's mission and how your PR and SEO skills can drive growth. Emphasize your ability to translate technical data into engaging narratives.
- Prepare for interviews: Be ready to discuss your media relations strategies, SEO knowledge, and examples of successful outreach campaigns. Prepare to elaborate on your experience with technical content and cross-functional collaboration.
- Demonstrate industry knowledge: Express your passion for renewable energy and understanding of the solar industry. Highlight any experience or interest in the sector and international markets.
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