Job Overview
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Job Description
Company Description
Publicis Media is the world's second-largest media agency network and part of the French communications group Publicis Groupe. As a global holding, Publicis Media thrives through its global agency brands Zenith, Starcom, and Spark, which manage and continuously develop client business in strategic communication consulting in over 100 countries. Additionally, central specialist teams at Publicis Media support the agencies' clients in the areas of Data and Technology, Analytics and Insights, Research, Content, Performance, Buying, and Business Development.
Responsibilities
- The conception, implementation, and control of Search Engine Advertising (SEA) campaigns for our national and international clients are within your area of responsibility.
- Building suitable SEA campaign structures, developing keywords, formulating ad texts, and creating reports are among your tasks.
- Permanent and proactive optimization of campaigns regarding client goals.
- You are responsible for advising clients and further developing campaigns with a view to increasing revenue and optimizing ROI.
- Creation and presentation of campaign evaluations/analyses and strategic recommendations for existing and new clients.
- Monitoring the market, professional development, and the creation of innovative campaign concepts are your responsibility.
Qualifications
We are looking for:
- 1-2 years of professional experience in Search Engine Advertising (SEA) or Performance Marketing.
- You enjoy working with numbers and have a good technical understanding of online tools.
- You enjoy analytical tasks, as well as developing ad texts and keyword campaigns.
- You are committed, communicative, team-oriented, and possess a high degree of initiative, organizational skills, and commitment.
- You enjoy personal and telephone contact with clients.
- Your English skills are as good as your MS-Office skills.
- You have the highest standards for the quality of your work and a high degree of service orientation, and you keep your head and humor even in hectic times.
Additional Information
We offer:
Learn & Grow
- Further development with a digital learning platform.
- Individual career perspectives, structured further development.
- Extensive national and international development programs.
- Open feedback culture with structured performance management.
- Mentoring program.
Work Your World
- Worldwide work possible for up to 6 weeks per year.
Flexible Work
- Hybrid work model.
- Work at all our Publicis Media locations: Berlin, Düsseldorf, Frankfurt am Main, Hamburg, and Munich.
- Flexible working hours.
- The “Notfallmamas” – corporate emergency childcare.
- Deutschlandticket subsidy and BusinessBike.
Feel Well
- Overtime compensation.
- 30 days holiday and additional special leave days.
- Agency sports.
- Mental Health Program and Working with Cancer Policy.
Responsibility
- Diversity, Equity & Inclusion initiatives.
- Sustainability Squad.
- Social Projects.
Your Start
- Welcome Week.
- Buddy Program.
- Intensive Onboarding.
We value diversity and are excited to learn how your experience could enrich our team.
Key skills/competency
- Search Engine Advertising
- Performance Marketing
- Campaign Management
- ROI Optimization
- Client Consultation
- Keyword Research
- Ad Copywriting
- Data Analysis
- Reporting
- Digital Strategy
How to Get Hired at Publicis Media Germany
- Research Publicis Media Germany's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor to align your application.
- Customize your resume for SEA: Highlight your 1-2 years of Search Engine Advertising experience, proficiency in online tools, and analytical skills relevant to Publicis Media.
- Showcase performance marketing expertise: Emphasize successful campaign optimization, ROI improvements, and client communication achievements in your cover letter and interviews.
- Prepare for client-facing scenarios: Practice discussing how you manage client expectations, present data-driven recommendations, and foster client relationships effectively.
- Demonstrate continuous learning: Be ready to discuss how you stay updated on market trends, new technologies, and innovative campaign concepts in the digital advertising landscape.
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