Creative Strategist @ Prosana
Your Application Journey
Email Hiring Manager
Job Details
About the Creative Strategist Role
Step into a high-impact role at a fast-growing women’s wellness brand. This is an opportunity to join a mission-driven company that’s redefining the conversation around women’s health. Built on transparency, trust, and real results, the brand is scaling fast across DTC, retail, and wholesale. The Creative Strategist will lead the charge with performance-minded creative and Meta ad strategy.
Who They Are
This digital-first wellness brand puts women’s health front and center. They value transparency, rapid testing, and learning in a fully remote environment with flexible and asynchronous workflows. Every team member demonstrates high ownership, collaboration, and curiosity.
What’s In It For You
- Creative Leadership: Own the full funnel strategy for paid content across Meta, TikTok, and YouTube Shorts.
- Remote Work: Flexible hours with a remote-first team.
- Direct Impact: See your creative work translate into measurable business growth.
- Early-Stage Team: Shape the brand’s creative direction as it scales.
- Smart Teammates: Collaborate with experienced media buyers, brand strategists, and operators.
Key Responsibilities
- Develop creative strategies and content concepts for Meta-first campaigns.
- Collaborate with media buyers to analyze data and refine creative iterations.
- Manage a pipeline of ad concepts informed by trends and audience insights.
- Write briefs for UGC creators, videographers, and production partners.
- Oversee external creator relationships for on-brand, timely content.
- Run A/B tests to validate ideas and scale top-performing creatives.
- Track the creative landscape including competitors and trends.
Who You Are
You have built creative strategies for high-growth DTC brands or agencies and can demonstrate performance results. You are fluent in performance metrics such as CTR, hook rate, MER, and ROAS, and are adept at briefing and managing creative teams. A balance of strategic thinking with the scrappy drive to execute fast is essential. Bonus points for experience in health, wellness, or beauty and backgrounds in copywriting, content production, or creative direction.
What Success Looks Like
- 30 Days: Audit creative archive, identify gaps and deliver quick wins.
- 60 Days: Launch initial creatives and establish a feedback loop.
- 90 Days: Build a reliable pipeline, enhance team collaboration, and own the performance creative roadmap.
Recruitment Process
- Intro Chat: Align expectations and get to know each other.
- Creative Deep Dive: Explore the brand’s vision and how you fit in.
- Creative Task: Showcase your approach to performance creative strategy.
- Final Call: Conclude with mutual fit and expectations alignment.
Key skills/competency
- Creative Strategy
- Performance Marketing
- Meta Ad Strategy
- Content Conceptualization
- Data Analysis
- Trend Analysis
- Digital Advertising
- Remote Collaboration
- Campaign Management
- Team Leadership
How to Get Hired at Prosana
🎯 Tips for Getting Hired
- Customize your resume: Tailor it to highlight creative strategy achievements.
- Study Prosana: Research the company's mission and digital culture.
- Highlight performance metrics: Emphasize data-driven campaign successes.
- Prepare examples: Showcase creative work and strategy cases.
- Practice interview questions: Align with remote work and team collaboration.