Digital Media Specialist Senior
@ Progressive Insurance

Hybrid
$90,000
Hybrid
Full Time
Posted 24 hours ago

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XXXXXXXXXX XXXXXXXXXXX XXXXXXX******* @progressive.com
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Job Details

About Progressive Insurance

Progressive is dedicated to helping employees move forward and live fully in their careers. Your journey has already begun. Apply today and take the first step to Destination: Progress.

Role Overview

As a Digital Media Specialist Senior within the Progressive Media Group, you will join a team focused on developing acquisition-focused campaigns. You will identify, test, measure, and scale growth opportunities while managing relationships with media partners across OTT Streaming, Audio Streaming, Podcasting, and Reserve space. This role involves driving strategy, coordinating campaigns, setting up campaign measurement, analyzing results, and communicating outcomes. You will work autonomously on key accounts and collaborate with various internal groups to achieve business goals.

Must-have Qualifications

  • High School diploma/GED equivalent with 8+ years marketing or digital media experience OR a Bachelor's degree with 5+ years experience.

Preferred Skills

  • Proficient at media buying/planning across digital channels.
  • Skilled in negotiating media buys and securing competitive rates.
  • Proficiency in A/B testing to evaluate inventory, creative, and targeting.
  • Data analysis skills for interpreting results and optimizations.
  • Familiarity with DCM (Google Campaign Manager) for campaign tag creation and reporting.

Compensation & Benefits

Compensation ranges from $72,100 to $96,100/year with a gainshare annual cash incentive payment up to 30% of eligible earnings. Benefits include 401(k) match, medical, dental & vision, wellness programs, flexible spending accounts, paid time off, and more. Progressive is recognized as a Top Workplace for Innovation, Purposes & Values, Work-Life Flexibility, Compensation & Benefits, and Leadership.

Additional Information

This is a remote position. Note: Sponsorship for work authorization for foreign national candidates is not available for this position.

Key skills/competency

  • Digital Media
  • Campaign Strategy
  • Media Buying
  • Data Analysis
  • A/B Testing
  • Negotiation
  • Media Planning
  • OTT
  • Podcasting
  • Google Campaign Manager

How to Get Hired at Progressive Insurance

🎯 Tips for Getting Hired

  • Research Progressive Insurance's culture: Study their mission, values, and recent news.
  • Customize your resume: Highlight digital media and campaign skills.
  • Showcase campaign experience: Provide examples of acquisition growth.
  • Prepare for technical questions: Be ready for media buying and A/B testing queries.

📝 Interview Preparation Advice

Technical Preparation

Review digital campaign tools.
Practice A/B testing scenarios.
Brush up on Google Campaign Manager.
Analyze streaming platform metrics.

Behavioral Questions

Describe handling multiple campaigns concurrently.
Explain negotiation experience with media partners.
Share experience with remote team collaboration.
Discuss adapting strategy under data review.

Frequently Asked Questions