Marketing Manager (Equity)
PressChain · United States
- Hybrid
- Contract
- $115,000 / year
- United States
Job highlights
- Lead marketing strategy and brand positioning for PressChain.
- Drive adoption via digital campaigns and outreach.
- Manage social media and community engagement.
- Support PR and partnership marketing efforts.
- Shape PressChain's public image in media and Web3.
About the role
Marketing Manager
PressChain is building a blockchain-based infrastructure for news, publishing, and digital truth verification. The Marketing Manager role is a ground-floor leadership opportunity for someone who believes in the vision and wants to help build a category-defining company from the early stage. This role is responsible for leading PressChain’s marketing direction, brand growth, audience development, campaign strategy, and public positioning across the ecosystem. The Marketing Manager will help shape how PressChain is introduced to journalists, publishers, investors, Web3 communities, and the broader public.
Compensation
This is an early-stage opportunity with significant upside, but it is important to be transparent: PressChain is currently pre-funding, and there will be no salary for approximately the first 2 to 3 months while funding is being secured. The role is best suited for someone who understands startup environments, is comfortable building in the early phase, and wants to be part of something with major long-term potential. Compensation is expected to transition once funding is closed.
After fundraising, the range for this role is $85,000 - $145,000.
Key Responsibilities
- Lead overall marketing strategy and brand positioning for PressChain
- Build awareness and drive adoption through digital campaigns and strategic outreach
- Develop compelling messaging for users, media, partners, and investors
- Manage social media presence, growth efforts, and community engagement
- Support public relations, announcements, and partnership marketing
- Coordinate campaign planning, content promotion, and audience expansion
- Help position PressChain as a leader in blockchain-powered media infrastructure
Ideal Candidate
- Strong in startup marketing, brand growth, and audience development
- Comfortable working in an early-stage, build-mode environment
- Able to create momentum with limited resources
- Believes in the future of media, publishing, and blockchain innovation
- Understands that this role begins without salary until funding is secured in the expected 2 to 3 month window
Key skills/competency
- Marketing Strategy
- Brand Positioning
- Audience Development
- Digital Campaigns
- Social Media Management
- Public Relations
- Partnership Marketing
- Blockchain
- Web3
- Startup Marketing
Skills & topics
- Marketing Manager
- Startup Marketing
- Brand Growth
- Audience Development
- Digital Campaigns
- Social Media
- Public Relations
- Partnership Marketing
- Blockchain
- Web3
How to get hired
- Tailor your resume: Highlight startup marketing, brand growth, and audience development experience. Emphasize your ability to build momentum with limited resources.
- Craft a compelling cover letter: Express your belief in PressChain's vision for media, publishing, and blockchain. Clearly state your understanding of the early-stage, pre-funding compensation structure.
- Showcase relevant experience: Prepare examples of successful digital campaigns, social media growth, and community engagement you've led, especially in the Web3 or blockchain space.
- Demonstrate adaptability: Be ready to discuss how you thrive in a 'build-mode' environment and your comfort with ambiguity typical of early-stage startups.
- Network strategically: If possible, connect with current or former employees on LinkedIn to gain insights into PressChain's culture and challenges.
Technical preparation
Familiarize yourself with blockchain and Web3 concepts.,Study current trends in digital media and publishing.,Analyze successful blockchain marketing campaigns.,Prepare case studies of growth with limited resources.
Behavioral questions
Describe a time you built a brand from scratch.,How do you manage marketing with a tight budget?,Explain your approach to community engagement.,How do you align marketing with company vision?
Frequently asked questions
- What is the compensation structure for the Marketing Manager role at PressChain?
- The Marketing Manager role at PressChain begins with no salary for the first 2-3 months while the company secures funding. Post-funding, the expected salary range is $85,000 - $145,000 annually. This structure is typical for early-stage startups with significant long-term potential.
- What does 'build-mode environment' mean for the Marketing Manager position at PressChain?
- A 'build-mode environment' at PressChain means you'll be instrumental in establishing foundational marketing strategies, brand identity, and processes from the ground up. It requires comfort with ambiguity, resourcefulness, and a hands-on approach to creating momentum in an early-stage company.
- How does PressChain plan to use blockchain technology in media and publishing?
- PressChain is developing a blockchain-based infrastructure aimed at verifying digital truth and creating a more reliable ecosystem for news and publishing. This technology can potentially enhance transparency, combat misinformation, and provide verifiable provenance for digital content.
- What specific skills are most critical for a Marketing Manager at PressChain?
- Key skills for the Marketing Manager at PressChain include strong startup marketing experience, brand growth expertise, audience development capabilities, digital campaign strategy, social media management, public relations, and partnership marketing. An understanding of blockchain and Web3 is also highly valuable.
- Will I be expected to work on-site or remotely as a Marketing Manager at PressChain?
- The job description does not explicitly state the work arrangement for the Marketing Manager role. However, given the early-stage and build-mode nature, it's likely to be a flexible arrangement, potentially remote or hybrid, with a strong emphasis on collaboration and results.
- What is the long-term potential for a Marketing Manager at PressChain?
- As a ground-floor leadership opportunity at a company aiming to be category-defining in blockchain-powered media, the long-term potential for a Marketing Manager at PressChain is significant. This includes substantial upside, the chance to build a lasting brand, and to shape the future of digital truth verification.