Marketing Senior Manager Employer Brand
@ PMG

New York, New York, United States
$150,000
On Site
Full Time
Posted 7 hours ago

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XXXXXXXX XXXXXXXXXXX XXXXXX***** @pmg.com
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Job Details

About PMG

PMG is a global independent marketing services and technology company recognized for its exceptional workplace culture, named Ad Age Best Places to Work for 10 years in a row and Fast Company Best Workplaces for Innovators since 2022. With over 900 employees in 85+ countries, PMG partners with leading brands like Apple, Nike, and Sephora to deliver cutting-edge digital solutions and innovative media strategies.

Role Overview: Marketing Senior Manager Employer Brand

PMG is seeking an Employer Brand Marketing Director to develop and own the overarching marketing strategy to elevate our employer brand. You will partner with People & Culture, Talent Acquisition, DE&I, Internal Communications, and Creative teams to build integrated campaigns that attract top-tier talent and enhance employee engagement.

Key Responsibilities

  • Develop and own the employer branding strategy aligned with People & Culture.
  • Lead stakeholder alignment for large-scale recruiting and campaign initiatives.
  • Drive integrated digital, social, video, and in-office campaigns.
  • Oversee storytelling, asset creation, and go-to-market execution.
  • Optimize channel strategies including LinkedIn, Glassdoor, and careers site.
  • Manage and mentor a team of marketing professionals.
  • Define KPIs, track performance, and present insights to senior stakeholders.

What You Will Bring

  • 7+ years in employer branding, talent marketing, or brand strategy.
  • 2+ years of leadership experience with proven mentoring skills.
  • Experience developing integrated, multi-channel marketing campaigns.
  • Exceptional storytelling, communication, and presentation skills.
  • Strong analytical skills to convert insights into strategies.

What We Offer

PMG provides professional development, generous time off, parental leave, retirement plans, healthcare, pet insurance, lifestyle spending accounts, commuter benefits, annual bonus, volunteering opportunities, and AI enterprise licenses tailored by geography.

Key Skills/Competency

  • Employer Branding
  • Marketing Strategy
  • Stakeholder Management
  • Campaign Management
  • Digital Marketing
  • Content Creation
  • Team Leadership
  • Storytelling
  • Analytics
  • Integrated Campaigns
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How to Get Hired at PMG

🎯 Tips for Getting Hired

  • Research PMG's culture: Review PMG mission, values, and recent news.
  • Customize your resume: Highlight employer branding and strategy experience.
  • Prepare for interviews: Practice storytelling and campaign examples.
  • Showcase leadership: Demonstrate team management and mentoring skills.

📝 Interview Preparation Advice

Technical Preparation

Review digital marketing tools and analytics.
Study integrated campaign case studies.
Familiarize with social media and content strategies.
Practice KPI tracking and reporting methods.

Behavioral Questions

Describe challenging campaign leadership experiences.
Explain your stakeholder alignment approach.
Discuss a successful team mentorship example.
Share an innovation in employer branding you led.

Frequently Asked Questions