Marketing Senior Manager Employer Brand @ PMG
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About PMG
PMG is a global independent marketing services and technology company recognized as a top workplace by Ad Age and Fast Company. With over 900 employees across 85+ countries, PMG partners with ambitious brands like Apple, Nike, and Sephora to deliver innovative digital solutions and media strategies.
Role Overview: Marketing Senior Manager Employer Brand
The Employer Brand Marketing Senior Manager will develop and own the marketing strategy to elevate PMG’s employer brand. This role requires collaboration with People & Culture, Talent Acquisition, DE&I, Internal Communications, and Creative teams to create integrated campaigns that attract top-tier talent and drive employee engagement.
What You Will Do
- Develop and own the employer brand marketing strategy with annual goals and campaign roadmaps.
- Act as the strategic marketing point of contact for people-related programs.
- Lead stakeholder alignment for recruiting programs, brand campaigns, and internal launches.
- Drive integrated multi-channel campaigns using digital, social, video, and in-office activations.
- Oversee storytelling, asset creation, go-to-market execution, and channel mix optimization.
- Partner with internal communications to showcase culture and employee stories.
- Plan and execute employer brand events and employee engagement initiatives.
- Set KPIs, track performance, report insights, and refine strategies.
- Manage and mentor a team of marketing professionals.
What You Will Bring
- 7+ years of experience in employer branding, talent marketing, or brand strategy.
- 2+ years of leadership experience with mentoring and coaching skills.
- Proven success in executing integrated, multi-channel marketing campaigns.
- Exceptional storytelling, communication, and presentation skills.
- Strong analytical skills and ability to turn insights into actionable strategies.
What We Offer
PMG provides professional development, generous time off, parental leave, competitive retirement plans, healthcare support, pet insurance, lifestyle spending accounts, commuter benefits, annual bonus, volunteering opportunities, and an AI Enterprise License.
Key skills/competency
- Employer Branding
- Talent Marketing
- Digital Campaigns
- Stakeholder Management
- Integrated Marketing
- Storytelling
- Content Creation
- Leadership
- Analytics
- Campaign Strategy
How to Get Hired at PMG
🎯 Tips for Getting Hired
- Customize your resume: Emphasize employer branding and leadership.
- Research PMG: Understand its culture and global impact.
- Showcase results: Highlight integrated campaign successes.
- Prepare for interviews: Practice strategic and analytical questions.