Senior Product Marketing Manager

About Pigment and the Senior Product Marketing Manager Role

Join Pigment, the AI Platform redefining business planning. Pigment is an AI-powered business planning and performance management platform built for agility and scale. We connect people, data, and processes in one intuitive, feature-rich solution, empowering every team—from Finance to HR—to build, adapt, and align strategic plans in real time.

Founded in 2019, Pigment is one of the fastest-growing SaaS companies globally. Industry leaders like Unilever, Snowflake, Siemens, and DPD use Pigment daily to make more informed decisions and confidently navigate any scenario. With a team of 500+ across Paris, London, New York, San Francisco, and Toronto, we've raised nearly $400M from top-tier investors and were named a Visionary in the 2024 Gartner® Magic Quadrant™ for Financial Planning Software.

At Pigment, we take smart risks, celebrate bold ideas, and challenge the status quo—all while working as one team. If you're driven by innovation and ready to make an impact at scale, we’d love to hear from you.

We’re looking for a Senior Product Marketing Manager to own Pigment’s platform, solution, and AI positioning, and to shape how we tell our story to the market. This role sits at the intersection of strategy, storytelling, and execution, with responsibility for translating Pigment’s capabilities into clear, credible, and differentiated value. Partnering closely with Product, Sales, Enablement, Customer Success, and Solutions Consulting, you’ll ensure consistent messaging across corporate, product, and GTM communications, and drive high-impact launches from beta through GA. This role is ideal for a senior product marketer (5+ years) with strong strategic instincts, deep customer empathy, and the ability to turn complex technology into compelling stories.

What You'll do as a Senior Product Marketing Manager:

• Develop Pigment’s platform & AI positioning and messaging, ensuring clarity and consistency across corporate, product, and go-to-market communications.
• Understand our target audiences, which include leaders in Finance, Sales, and Supply Chain. Identify the problems they face, the reasons they would choose Pigment, and the value they expect in return.
• Stay informed on market, competitive, and technology trends, and guide internal teams on how these should shape Pigment’s positioning, narrative, and strategic priorities.
• Define and maintain Pigment’s AI point of view, translating complex capabilities into clear, credible value for enterprise audiences.
• Lead strategic storytelling and messaging for major company moments, ensuring narratives are executive-ready and aligned across channels.
• Manage product launches, working with the product team from beta to general availability (GA), own launch frameworks, and coordinate all promotional activities—including storyboarding content, developing collateral, and training our sales and customer success teams.
• Partner with Sales and Enablement to ensure internal alignment and readiness around product and platform messaging.
• Measure the effectiveness of messaging and launches using qualitative and quantitative signals, and continuously refine based on learnings.

Who You Are:

• You have over 6 years of experience as a Product Marketing Manager with a background in a B2B SaaS company.
• Proven experience owning positioning and messaging for platforms or products.
• Strong interest in and familiarity with AI-driven products or narratives, with the ability to communicate them credibly.
• Comfortable working across multiple buyer audiences and defining a coherent platform-level story.
• Excellent written and verbal communication skills, with experience engaging senior and executive stakeholders.
• Highly structured, autonomous, and comfortable operating in ambiguous, fast-moving environments.
• Collaborative mindset and ability to influence across Product, Marketing, Sales, and Communications.
• Comfortable working with data and using it to support your recommendations.
• Curious and eager to learn, experiment, and test new approaches, including the use of AI.
• Fluent in English; and French if Paris-based.

How We Work at Pigment:

• Thrive Together: We can only win as a team. We are all founders and do the right thing for our peers, Pigment customers, partners, and the planet.
• Never Settle: We aim to become the best at what we do by delivering with rigor and ambition every day. Delivering means building a passionate Pigment community.
• Go for it: We are biased towards action. Every action leads to learning and these learnings get us one step closer to our mission.
• Be real, be humble: We are generous with our feedback, open to change our views, and we approach it with empathy knowing everyone is trying to do the best for Pigment.
• Champion our Customers: We lead with empathy, solve what matters, and deliver clarity in a complex world to make our Customers heroes in their organizations.

What We Offer:

• Competitive package.
• Stock options to ensure you have a stake in Pigment's growth.
• Bike2work scheme – save on a new bike and gear while commuting the greener way.
• Trust and flexible working hours.
• Along with one company offsite every year, we have brand new offices at the heart of major cities including New York, San Francisco, Toronto, Paris, and London.
• High-end equipment (based on stock/availability) to do your work in the best conditions.
• Remote-friendly environment.

We conduct background checks as part of our hiring process, in accordance with applicable laws and regulations in the countries where we operate. This may include verification of employment history, education, and, where legally permitted, criminal records. Any checks will be conducted lawfully prior to formal employment contracts being signed, with candidate consent, and information will be treated confidentially.

Pigment is an equal opportunity employer. We believe diversity is a strength and fosters innovation. We are committed to enabling everyone to feel included and valued at the workplace. All qualified applicants will receive consideration for employment without regard to age, color, family, gender identity, marital status, national origin, physical or mental disability, sex (including pregnancy), sexual orientation, social origin, or any other characteristic protected by applicable laws. We may process your personal data in accordance with our HR Data Protection Notice.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Key skills/competency:

• Product Marketing
• Go-to-Market (GTM) Strategy
• AI Platform Positioning
• B2B SaaS Experience
• Strategic Messaging
• Product Launch Management
• Market & Competitive Analysis
• Cross-functional Collaboration
• Executive Communication
• Value Proposition Development