Junior Brand Manager, Chupa Chups

About Perfetti Van Melle

We are the world’s second-largest sugar confectionery company, creating sweeter moments for over 150 countries. In the UK, you'll know us for Mentos, Fruit-tella, Smint and Chupa Chups. With over 18,000 employees worldwide, we continue to innovate, grow, and inspire.

Where We Need You

The Junior Brand Manager, Chupa Chups role is part of the Brands Marketing team and acts as a key partner for the Brand Manager, Marketing & Trade Marketing Director, and cross-functional teams. You will play a vital role in supporting the development and execution of the Chupa Chups brand strategy across Candy & Gum, as well as supporting seasonal campaigns and other brand initiatives.

Your Core Responsibilities At a Glance

• Support the positioning and execution of the Chupa Chups brand in the UK, delivering against KPIs.
• Support, and where appropriate lead, seasonal activations for Chupa Chups and Fruit-tella brands.
• Contribute to annual brand planning and New Product Development (NPD), including building a 3-year roadmap, identifying opportunities, project management, and launch planning.
• Collaborate with agency partners to activate the brand across media channels and measure success.
• Work cross-functionally with Marketing, Sales, and other teams to deliver in-store activation aligned with brand objectives.
• Manage the APL budget, ensuring proper documentation and tracking.
• Report on brand performance and competitor insights to internal stakeholders.
• Represent PVM UK externally to key stakeholders.

What Makes Us Unique

• Empowering: Growth and development opportunities tailored to you.
• Fun: A family-like culture, team events, and yes… a candy factory!
• Innovation: Active engagement in topics like health, sustainability, and food safety.
• Dynamic: With operations in 30+ countries and exciting new acquisitions, we’re constantly evolving.

The Ideal Recipe For Our New Junior Brand Manager, Chupa Chups

Here’s what we’re looking for:

• Degree-level qualified or equivalent.
• Experience working within a similar brand role – FMCG desirable.
• Experience working with data – Circana, Kantar, Nielsen desirable.
• Strong organisational skills with the ability to manage competing priorities.
• Excellent communication skills and fluency in English.

What We Offer

• Company bonus scheme participation
• 8% company-paid pension plan
• Private medical insurance, dental cover, life assurance, and income protection
• Travel insurance
• 27 days annual leave (full-time contract)
• Flexible working and an inspiring Old Windsor office overlooking the River Thames
• A supportive, inclusive environment where your ideas and growth truly matter

Key skills/competency

• Brand Strategy
• Marketing Campaigns
• New Product Development (NPD)
• FMCG Experience
• Data Analysis (Circana, Kantar, Nielsen)
• Budget Management
• Cross-functional Collaboration
• Agency Management
• Market Research
• Communication Skills