Influencer Marketing - Associate

@ Paytm

About Paytm

Paytm is India's leading mobile payments and financial services distribution company. As the pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Their mission is to serve half a billion Indians and bring them to the mainstream economy using technology.

About the Team

This team is focused on making a meaningful difference. They embrace new challenges and encourage creative problem-solving to support change management in Social Media.

About the Role: Influencer Marketing Associate

The Influencer Marketing Associate is responsible for driving growth and success in influencer and ambassador initiatives. Key responsibilities include:

• Managing Ambassador programs and ensuring quality engagement.
• Reviewing and approving influencer lists, scripts, video content, and live campaign links.
• Coordinating between internal teams and the influencer ecosystem to resolve operational issues.
• Expanding reach across Tier 1, 2, and 3 markets with tailored creator mixes.
• Activating top ambassadors for special campaigns and increasing brand recall.
• Creating a frictionless creator experience to foster long-term relationships.

Why Join Us?

Paytm offers a merit-based culture with autonomy, creativity and growth opportunities in India's fastest-growing Fintech organization. With a user base of over 500 million and 21 million+ merchants, you will work on challenges that make a lasting impact.

Key skills/competency

• Influencer Marketing
• Ambassador Programs
• Content Approval
• Social Media
• Engagement
• Creator Relationships
• Campaign Management
• Operational Coordination
• Growth Strategies
• Fintech