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MarTech Data Product Manager

PayPal

San Jose, California, United StatesOn Site

Original Job Summary

MarTech Data Product Manager

The MarTech Data Product Manager role resides in the CTO organization within the Enterprise Systems & Employee Technology (TPX) team at PayPal. This position is essential in enabling platform experiences for our workforce to engage consumers and merchants.

Role Overview

Help shape the future of customer-centric marketing by building and scaling a 360-degree view of the customer using Adobe Experience Platform (AEP) and Real-Time CDP.

Key Responsibilities

  • Partner with teams to design and manage customer data workflows in AEP and Real-Time CDP.
  • Collaborate with stakeholders and gather requirements for actionable data strategies.
  • Analyze, map, and transform customer data for seamless ingestion.
  • Act as a liaison between marketing, IT, and analytics teams.
  • Ensure data governance, quality assurance, and compliance with regulations.
  • Work closely with QA teams for testing and validate integration performance.
  • Create and maintain documentation including workflows and data dictionaries.

Qualifications

  • Bachelor's degree in Computer Science, Marketing, Data Science, or a related field.
  • At least 5 years of relevant experience in product management or business analysis focusing on customer data.
  • Experience with Customer Data Platforms, especially Adobe Experience Platform and Real-Time CDP.
  • Strong skills in SQL, data analysis, and data visualization tools like Tableau or Power BI.
  • Experience with CRM systems like Salesforce and analytics tools like Google Analytics.
  • Excellent communication skills to bridge technical and business insights.
  • Familiarity with data privacy regulations such as GDPR and CCPA.
  • Bonus: Experience with agile methodologies and project management.

Key skills/competency

  • MarTech
  • Customer Data
  • Adobe Experience Platform
  • Real-Time CDP
  • Data Integration
  • Data Governance
  • SQL
  • Data Visualization
  • CRM
  • Agile

How to Get Hired at PayPal

🎯 Tips for Getting Hired

  • Customize your resume: Highlight MarTech and data project successes.
  • Showcase agile experience: Emphasize project management skills.
  • Prepare real examples: Discuss data integration and governance.
  • Research PayPal: Understand company culture and tech stack.

📝 Interview Preparation Advice

Technical Preparation

Review SQL queries and database design.
Practice using Tableau and Power BI.
Study Adobe Experience Platform documentation.
Refresh data integration techniques and testing.

Behavioral Questions

Describe a challenging cross-team project.
Explain your approach to conflict resolution.
Share an experience managing stakeholder expectations.
Discuss adapting to evolving project requirements.