Communications Manager

Job Summary

This role develops communications strategies that engage, align and inspire employees across multiple sites with Pacific Clinics' vision, business strategy and culture, and drives employees' understanding and engagement on priorities and key initiatives.

Responsibilities

• Develops communications strategies that engage, align and inspire employees across multiple sites with Pacific Clinics' vision, business strategy and culture, and drives employees' understanding and engagement on priorities and key initiatives.
• In partnership with the Communications Director/Senior Director of Communications, drafts and distributes press releases and develops creative pitches to engage press.
• Manages proactive and reactive communications efforts, identifies target audiences, ensures a consistent brand voice, and analyzes campaign results.
• Supports and develops strategic communications planning, content development, and execution across a range of communications channels.
• Drafts internal and external communications, including talking points for speakers, client stories, website content, press releases, blogs, newsletters, and intranet articles.
• Serves as an additional partner for regional and program leadership.
• Ensures a consistent brand voice, messaging, and visual identity across all platforms.
• Conducts initial reviews of external-facing collateral, such as program and event flyers.
• Attends program meetings to identify proactive campaigns, internal or external stories, and keeps communications leadership informed of potential risks.
• Works with program team members to identify and vet potential clients and/or employees for success and storytelling opportunities for filming and the annual impact report.
• Cultivates and maintains relationships with local, regional, and national reporters and influencers.
• Maintains media kits and lists, monitors media mentions, and creates briefing sheets.
• Designs and manages internal/external newsletters and reports on analytics for improving KPIs.
• Supports event planning and attends program events as needed.
• Reports to work on time and maintains reliable and regular attendance.
• Models Pacific Clinics’ approach, mission, and core values in all communication and correspondence.
• Communicates effectively with a competent and diverse client population and promotes favorable interaction with managers, co-workers, and others.
• Effectively engages with team members of all levels and across departments.
• Demonstrates project management skills, including time management, goal setting, multitasking, and prioritization.
• Utilizes data analysis, problem-solving, and critical thinking skills.
• Performs other duties as assigned.

Qualifications

• BA degree in communications, journalism, liberal arts, or a related field, plus a minimum of 5 years' experience; or an advanced degree with 3 years of experience; or an equivalent combination of experience and education.
• Minimum 5 years of progressive experience in communications, with an emphasis on internal and external communications, project management, and employee engagement.
• Strong interest in healthcare and the ability to create thoughtful, original content.
• Outstanding written and verbal skills, and proven experience managing high-level communication plans and employee engagement events.
• Detail-oriented, highly organized with creative instincts and an entrepreneurial spirit.
• Demonstrated ability to develop effective executive communication content, articles, and press releases requiring minimal editing and rework.
• Knowledge and ability to quickly develop press releases and write articles in AP format is essential.
• Knowledge of social media strategies.
• Experience managing multiple projects simultaneously.
• Ability to translate complicated concepts into clear, compelling language for various audiences.
• Demonstrated project and budget management capabilities to coordinate with vendors.
• Must be able to interact with employees at all levels, including senior executives, and handle highly sensitive and confidential information.
• Ability to travel across sites in California; evenings and weekends may be required for events.

Key Skills/Competency

• Internal Communications
• External Communications
• Media Relations
• Content Creation
• Project Management
• Employee Engagement
• Brand Management
• Press Releases
• Storytelling
• Strategic Planning