Gen AI Marketing Operations Manager

@ OutSystems

About This Role

At OutSystems, the Gen AI Marketing Operations Manager will architect and execute the AI transformation strategy within the MOPs organization. In this highly cross-functional role, you will pioneer marketing innovation by operationalizing AI through technical execution and strategic planning.

Key Responsibilities

• Develop and execute a prioritized GenAI roadmap
• Architect scalable technical solutions to meet marketing needs
• Implement AI-powered workflows in SDR and campaign tools
• Manage AI integrations and ensure seamless data flows
• Champion AI adoption with training and governance frameworks
• Measure and optimize the performance of AI initiatives

Qualifications

• 7+ years in Marketing Operations, Technical Marketing, or Business Systems
• Experience with Marketo, Salesforce, and similar CRM platforms
• Proven track record implementing AI tools and data automation
• Strong project management and cross-functional collaboration skills
• Technical proficiency with APIs, JavaScript, Python
• Salesforce Administrator certification is a plus

The Longer Story

OutSystems empowers enterprises to build AI-powered applications and agents that streamline operations and drive transformational impact. With a global presence and a commitment to innovation, OutSystems helps customers overcome legacy systems and adopt effective AI solutions.

Working at OutSystems

Experience a dynamic culture that values trust, customer success, innovation, and alignment. With real career opportunities and a dedicated team of smart, driven colleagues, OutSystems offers a platform for growth and creativity in a truly global environment.

Key skills/competency

• GenAI
• Marketing Operations
• AI Transformation
• Technical Execution
• Strategic Planning
• Data Integration
• Project Management
• CRM Platforms
• Automation
• Governance