Principal Partner Marketing Manager

Principal Partner Marketing Manager

Oracle is seeking a dynamic and strategic Principal Partner Marketing Manager (IC4) to drive co-marketing initiatives and deepen relationships with leading technology partners. This role is critical to driving joint go-to-market (GTM) strategies, managing complex partnerships, developing successful marketing campaigns, and spearheading joint business growth initiatives. You will collaborate cross-functionally with internal stakeholders and partners to maximize the impact of allied technology solutions and ensure seamless execution.

Key Responsibilities

• Partner Relationship Management: Act as the primary marketing contact for technology partners to cultivate strong, trust-based relationships and drive mutual business success.
• Go-to-Market Strategy: Develop, execute, and optimize joint GTM plans to support product launches, events, demand generation and cross-promotional opportunities.
• Marketing Campaigns: Lead the planning and execution of integrated marketing campaigns, including digital, events, and content, to amplify joint value propositions and customer engagement.
• MDF & Budget Strategy: Oversee the marketing development fund (MDF) allocation process, including budget management, program proposals, and ROI tracking in collaboration with partners.
• Escalation & Issue Management: Serve as a point of escalation for partnership challenges, resolving issues collaboratively while advocating for Oracle’s interests.
• Performance Measurement: Track and report the impact of GTM campaigns and partner marketing activities, leveraging insights to drive continual improvement.
• Internal Alignment & Enablement: Collaborate with Oracle Sales, Product, and technical teams to ensure alignment on strategy and execution.

This team is targeting candidates in the U.S. who can work ONSITE in Nashville-TN (priority location) or Austin-TX/Seattle-WA (secondary). Relocation Assistance provided. (This is not a remote position) Visa sponsorship is not available for this position.

Required Qualifications

• Bachelor’s degree or equivalent experience.
• 7+ years in partner marketing, product management, or product marketing in a technology environment.
• Proven ability to manage complex partnerships and coordinate cross-functional teams.
• Strong understanding of technology ecosystem and trends, particularly in cloud, hardware (GPU/CPU), and AI/ML.
• Demonstrated experience in building and executing multi-channel marketing campaigns.
• Excellent communication, negotiation, and stakeholder management skills.
• Experience with MDF planning, reporting, and ROI analysis.
• Highly motivated self-starter with a collaborative, results-driven approach.

Preferred Qualifications

• Experience working directly with partners and technology vendors.
• Familiarity with Oracle’s cloud, hardware, and software portfolio.
• Success in developing thought leadership and content for technical solutions.

Key skills/competency

• Partner Marketing
• Go-to-Market Strategy
• Marketing Campaigns
• MDF Management
• ROI Analysis
• Cloud Technology
• AI/ML
• Hardware Ecosystem
• Cross-functional Collaboration
• Stakeholder Management