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Product Marketing Sr Manager

OpenX

HybridHybrid

Original Job Summary

Company Overview

OpenX is focused on unleashing the full economic potential of digital media companies by creating digital advertising markets and technologies that deliver optimal value to publishers and advertisers across all screens.

Role Overview

The Product Marketing Sr Manager will lead our growing Marketing organization by defining, communicating, and proliferating the message about OpenX and our supply-side solutions. You will champion customer needs, articulate our brand values, and work cross-functionally to position our product solutions for sustained success and growth.

Responsibilities

  • Develop tailored marketing programs addressing client challenges.
  • Drive cohort-based strategies for publisher growth and success.
  • Inspire creative tactics and innovative go-to-market strategies.
  • Collaborate with cross-functional teams to launch new products.
  • Simplify complex concepts into clear marketing messages.
  • Leverage data and insights to drive impact and revenue.
  • Manage competitive insights and win/loss analysis.

Qualifications

  • 5-7 years experience, with at least 4 years in product marketing.
  • Deep understanding of the B2B advertising/marketing technology space.
  • Experience with co-marketing programs and customer demos.
  • Familiarity with programmatic advertising and adtech industries.
  • Proficiency in Microsoft Office, Google Workspace, Asana, Slack, Hubspot, Salesforce, Jira or similar.

Compensation & Benefits

Base salary ranges from $140,250 to $165,000 per year plus bonus, equity, and additional benefits including medical, dental, vision, and 401k.

Company Values & Traits

OpenX emphasizes being one team, customer centricity, collective ownership, transparency, and rapid evolution. Ideal candidates are humble, driven, and smart.

Key skills/competency

  • Product Marketing
  • Go-to-market
  • Competitive Analysis
  • Digital Advertising
  • Publisher Strategy
  • Data-driven Insights
  • Marketing Program Development
  • AdTech
  • Co-marketing
  • Communication

How to Get Hired at OpenX

🎯 Tips for Getting Hired

  • Research OpenX culture: Study their values and market impact.
  • Customize your resume: Emphasize product marketing achievements.
  • Highlight adtech expertise: Detail digital advertising experience.
  • Prepare for interviews: Practice clear, concise messaging.

📝 Interview Preparation Advice

Technical Preparation

Review digital ad tech systems.
Practice data-driven analysis using spreadsheets.
Study agile project management tools.
Refresh marketing software skills.

Behavioral Questions

Describe teamwork in marketing projects.
Explain handling customer objections calmly.
Discuss cross-functional collaboration examples.
Share creative problem solving experiences.