Growth - SEO, CRO and Web Strategy @ OpenAI
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About The Team
The Growth team drives user and revenue growth across ChatGPT’s consumer and business segments worldwide. Operating across the full funnel, they employ surface optimizations, in-product funnel improvements, actionable insights, disciplined experimentation, global performance marketing, and AI-powered workflows.
About The Role
As a full-funnel growth athlete with deep expertise in SEO, web strategy, and CRO, you will drive ChatGPT consumer and business growth initiatives. This role requires rigorous analytical thinking, high-velocity experimentation, and cross-functional collaboration with engineering, product, marketing, data science, and design teams.
You will own end-to-end SEO and web growth initiatives including keyword strategy, creative development, deployment, measurement, and iteration.
In This Role, You Will
- Design, launch, and optimize global SEO acquisition experiences for B2B and B2C segments.
- Own technical SEO strategy including keyword research, site audits, schema implementation, and content roadmap development.
- Lead site architecture planning, URL strategy, and migration efforts to grow domain authority and search rankings.
- Generate hypotheses, design experiments, and optimize retention, expansion, and monetization pathways.
- Develop and run CRO experiments to boost sign-up and conversion rates.
- Build and monitor full-funnel dashboards to surface bottlenecks and prioritize solutions.
- Collaborate with teams to build scalable growth tooling and experimentation infrastructure.
- Develop AI-native workflows to promote full-funnel thinking and measurement.
- Lead cross-functional sprints to test pricing, packaging, paywall, and conversion flows.
You Might Thrive In This Role If You Are/have
- 8+ years in growth roles with a focus on scaling SEO initiatives.
- Deep expertise in SEO strategy and technical executions like site migrations and schema.
- Hands-on experience with CRO tools and web analytics platforms.
- Strong analytical skills comfortable with funnel modeling and experimentation design.
- Experience collaborating across product, engineering, design, content, and analytics teams.
- Ability to manage CMS operations and ensure SEO best practices.
- Familiarity with AI workflows to scale programmatic SEO.
- A test-and-learn mindset in a fast-paced, ambiguous environment.
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that artificial intelligence benefits all of humanity. The company is committed to pushing the boundaries of AI systems while ensuring safety and human-centric values.
OpenAI is an equal opportunity employer and supports diversity in all forms.
Key skills/competency
- SEO Strategy
- Technical SEO
- CRO
- Web Analytics
- Growth Experimentation
- Data Analysis
- Cross-functional Collaboration
- CMS Management
- AI Workflows
- Funnel Optimization
How to Get Hired at OpenAI
🎯 Tips for Getting Hired
- Research OpenAI's culture: Understand mission, values, and recent AI projects.
- Tailor your resume: Highlight SEO, CRO, and growth experiment expertise.
- Showcase analytical skills: Emphasize data-driven experimentation success.
- Prepare for collaboration: Demonstrate cross-functional project experience.
- Practice technical answers: Focus on SEO and web strategy scenarios.