Growth - SEO, CRO and Web Strategy @ OpenAI
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About The Team
The Growth team at OpenAI drives user and revenue growth across ChatGPT’s consumer and business segments worldwide. The team operates across the full funnel, from awareness and acquisition through activation, retention, and expansion, using surface optimizations, in-product funnel improvements, actionable insights, disciplined experimentation, global performance marketing, and AI-powered workflows.
About The Role
OpenAI is seeking a full-funnel growth athlete with deep expertise in SEO, web strategy, and CRO to help scale ChatGPT consumer and business growth initiatives. You will drive growth across the entire user journey with rigorous analytical thinking and high-velocity experimentation. This role entails rapid testing, rigorous measurement, and creative problem solving, all while prioritizing user value.
Key Responsibilities
- Design, launch, and optimize global SEO acquisition experiences across B2B and B2C segments.
- Own technical SEO strategy including keyword research, site audits, schema implementation, and content roadmap development.
- Lead site architecture planning, URL strategy, and migration efforts to preserve and grow domain authority.
- Drive hypothesis generation, experiment design, and iteration to optimize retention, expansion, and monetization.
- Develop and run CRO experiments to increase sign-up and conversion rates.
- Build and monitor full-funnel dashboards to surface bottlenecks and guide prioritization.
- Collaborate with cross-functional teams to build scalable growth tooling and attribution models.
- Develop AI-native workflows to support full-funnel thinking and rigorous measurement.
- Lead cross-functional web growth sprints to test pricing, packaging, and conversion flows.
Qualifications
- 8+ years in growth roles with experience in scaling SEO initiatives for consumer and business offerings.
- Deep expertise in SEO strategy and technical implementation including site migrations, schema, and keyword management.
- Hands-on experience with CRO tools and web analytics platforms (e.g., GA4, Search Console, Looker).
- Strong analytical skills with familiarity in funnel modeling, segmentation, and experimentation design.
- Experience in managing CMS operations and ensuring excellent user experiences.
- Ability to balance strategic modeling with tactical execution.
- Experience in leveraging AI workflows to scale programmatic SEO efforts.
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. The company pushes the boundaries of AI capabilities while emphasizing safety and human-centric values. They are committed to diversity and provide reasonable accommodations for applicants with disabilities.
Key Skills/Competency
- SEO
- CRO
- Growth
- Web Strategy
- Experimentation
- Analytics
- Keyword Research
- Data Science
- Technical SEO
- Cross-Functional Collaboration
How to Get Hired at OpenAI
🎯 Tips for Getting Hired
- Customize your resume: Tailor your expertise in SEO and CRO.
- Research OpenAI: Understand their culture and AI mission.
- Highlight full-funnel skills: Emphasize growth strategy and analytics.
- Prepare case studies: Showcase past SEO and CRO successes.
- Practice technical questions: Brush up on experimentation and analytics.