Social Media Strategy Manager (B2B SaaS)
NiCE · Sandy, UT
- On site
- Full-time
- $110,000 / year
- Sandy, UT
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Subject: Interested in the Social Media Strategy Manager (B2B SaaS) role at NiCE
Hi Sam — I came across the Social Media Strategy Manager (B2B SaaS) opening and wanted to reach out directly. I've spent the last few years doing exactly this kind of work, and NiCE stood out because…
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Job highlights
- Develop global social media strategy for B2B SaaS.
- Manage social presence across key platforms.
- Drive engagement with compelling content.
- Analyze performance and optimize campaigns.
- Collaborate with marketing and PR teams.
About the role
Social Media Manager
At NiCE, we don’t limit our challenges. We challenge our limits. Always. We’re ambitious. We’re game changers. And we play to win. We set the highest standards and execute beyond them. And if you’re like us, we can offer you the ultimate career opportunity that will light a fire within you.
The Opportunity
NiCE is seeking a creative and results-driven Social Media Manager to join our global social media team and help grow and strengthen our digital presence. This role sits at the intersection of storytelling, data-driven marketing, and social media strategy.
You will help manage NiCE’s social presence across LinkedIn, X, YouTube, and emerging platforms, translating our AI leadership and CX innovation into compelling content that engages practitioners, senior decision makers, analysts, and the broader enterprise technology community.
This is a high-visibility role within the Global Brand & Content team, working closely with Product Marketing, PR, Demand Generation, Analyst Relations, and executive leadership.
What You’ll Do
- Develop and execute a global social media strategy aligned with NiCE’s AI-first positioning and CXone narrative.
- Manage the global social editorial calendar across LinkedIn, X, YouTube, and emerging platforms.
- Promote research, reports, product launches, and thought leadership across social channels.
- Partner with marketing teams to support product launches, analyst recognition, and major events including NiCE World.
- Drive executive and employee advocacy on social platforms, partnering with leadership and subject matter experts to amplify thought leadership and industry conversations.
- Develop programs that encourage employees, partners, and community members to participate in social storytelling.
- Build relationships with CX influencers, and industry communities.
- Monitor social performance and optimize campaigns using social intelligence tools.
- Collaborate with design, PR, and marketing teams to produce engaging visuals and video content.
- Engage with industry conversations, analysts, customers, and practitioners to build NiCE’s voice within the CX and AI community.
- Monitor social performance, competitive landscape, and industry conversations to identify opportunities and optimize strategy.
What We’re Looking For
Required
- 4+ years of experience in social media management, ideally in B2B technology or SaaS.
- Proven track record growing engagement, reach, and audience for enterprise technology brands.
- Strong understanding of LinkedIn as a B2B channel and experience with major social platforms.
- Experience with social media management and analytics platforms such as Sprinklr, Brandwatch, Hootsuite, or similar tools.
- Strong editorial and storytelling skills.
- Data-driven mindset and experience analyzing performance metrics.
- Experience working with global marketing teams.
Bonus Points
- Experience marketing AI, CX, contact center, or enterprise cloud technologies.
- Experience supporting major events, product launches, or analyst recognition campaigns.
- Experience working with social analytics and listening tools to uncover audience insights and inform content strategy.
- Familiarity with influencer or advocacy programs.
- Basic video editing or motion content experience.
What Success Looks Like in the First 12 Months
- Consistent growth in engagement, reach, and share of voice across social channels.
- A structured global social editorial calendar supporting launches, campaigns, and events.
- Increased thought leadership visibility for NiCE executives and experts.
- Strong social amplification of major events including NiCE World.
- Social reporting focused on business impact and audience quality.
Why Join NiCE
You’ll be joining NiCE at a pivotal moment — a reinvigorated brand, an AI-first vision, and a rapidly expanding global presence. Social media plays a critical role in how NiCE communicates innovation and leadership to the market.
About NiCE
NICE Ltd. (NASDAQ: NICE) software products are used by 25,000+ global businesses, including 85 of the Fortune 100 corporations, to deliver extraordinary customer experiences, fight financial crime and ensure public safety. Every day, NiCE software manages more than 120 million customer interactions and monitors 3+ billion financial transactions.
Known as an innovation powerhouse that excels in AI, cloud and digital, NiCE is consistently recognized as the market leader in its domains, with over 8,500 employees across 30+ countries.
NiCE is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, age, sex, marital status, ancestry, neurotype, physical or mental disability, veteran status, gender identity, sexual orientation or any other category protected by law.
Key skills/competency
- Social Media Strategy
- Content Creation
- B2B Marketing
- SaaS
- Analytics
- LinkedIn Marketing
- Community Management
- Influencer Marketing
- Brand Awareness
- Content Calendar Management
Skills & topics
- Social Media Manager
- B2B SaaS
- Social Media Strategy
- Content Marketing
- Digital Marketing
- SaaS Marketing
- Enterprise Technology
- Brand Management
- Social Media Analytics
How to get hired
- Tailor your resume: Highlight B2B SaaS social media management and growth metrics.
- Showcase expertise: Emphasize experience with LinkedIn, analytics tools, and content strategy.
- Prepare for interviews: Discuss campaign examples, data-driven approaches, and collaboration skills.
- Understand NiCE's mission: Align your experience with their AI-first and CX innovation focus.
Technical preparation
Behavioral questions
Frequently asked questions
- What are the key social media platforms for the Social Media Manager role at NiCE?
- For the Social Media Manager position at NiCE, the primary platforms are LinkedIn, X (formerly Twitter), and YouTube. The role also involves exploring emerging platforms to expand NiCE's digital presence and engage with the enterprise technology community.
- What kind of experience is most valued for the Social Media Manager at NiCE?
- NiCE highly values candidates with 4+ years of social media management experience, particularly within B2B technology or SaaS sectors. A proven track record of growing engagement and audience for enterprise technology brands is crucial, along with a strong understanding of LinkedIn as a B2B channel.
- How does NiCE use social media to promote its AI leadership and CX innovation?
- NiCE translates its AI leadership and CX innovation into compelling content for social media to engage practitioners, senior decision-makers, and the broader enterprise technology community. This involves promoting research, reports, product launches, and thought leadership content across various social channels.
- What social media management and analytics tools does NiCE use?
- NiCE utilizes social media management and analytics platforms such as Sprinklr, Brandwatch, and Hootsuite, or similar tools. Experience with these or comparable platforms is required for the Social Media Manager role.
- What is the role of employee and executive advocacy in NiCE's social media strategy?
- Employee and executive advocacy are key components of NiCE's social media strategy. The Social Media Manager will partner with leadership and subject matter experts to amplify thought leadership and industry conversations, and develop programs to encourage broader participation in social storytelling.
- How does NiCE measure success for its Social Media Manager?
- Success in the first 12 months as a Social Media Manager at NiCE is measured by consistent growth in engagement, reach, and share of voice across social channels. Key indicators also include a structured global editorial calendar, increased thought leadership visibility for executives, strong event amplification, and social reporting focused on business impact and audience quality.
- What is the significance of NiCE World in the Social Media Manager's responsibilities?
- NiCE World is a major event that the Social Media Manager will actively support. This includes developing social media strategies to promote the event, driving social amplification, and partnering with marketing teams to ensure its success across social channels.
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