Digital Product Management Specialist
New York Road Runners · New York, NY
- On site
- Full-time
- $85,000 / year
- New York, NY
Job highlights
- Drive digital product development and vision.
- Focus on virtual runner needs and experiences.
- Manage virtual races and Strava partnership.
- Collaborate with cross-functional teams.
- Analyze metrics and report on progress.
About the role
About NYRR
New York Road Runners (NYRR) was founded in 1958 when a small group of passionate runners vowed to bring running to the people and has grown from a local running club into the world’s premier community running organization. NYRR’s vision is to build healthier lives and stronger communities through the transformative power of running.
NYRR’s year-round offerings of races, community events, programs, and training resources provide hundreds of thousands of people with the motivation, know-how, and opportunities to start running and keep running for life. NYRR’s premier event, the famed TCS New York City Marathon, attracts the world’s top professional runners and committed amateurs alike, while also raising millions of dollars annually for charity and driving economic impact for New York City. NYRR is equally committed to the runners of tomorrow, passionately providing youth fitness programs that educate and inspire children in underserved communities in New York City, nationwide, and around the world.
Headquartered in New York City, NYRR is a 501(c)(3) organization. To learn more, please visit www.nyrr.org.
At New York Road Runners, we are committed to building an inclusive, diverse workplace by finding the best candidate for the job. We understand that skills come from a variety of different backgrounds. Checking off every single requirement on our job description is not necessary to apply. If you think you are a good fit and have a passion for the work we do, please submit your application. We are eager to learn about your experience and skills! You may be the right candidate for this or other open positions.
New York Road Runners is an Equal Opportunity Employer
About The Department
The Marketing and Communications Department set our brand tone. They construct and magnify stories and messages to help and inspire people through running, across advertising, media, brand strategy, creative materials, video, photography, race broadcasts, editorial, brand presentations, and multiple web and digital platforms. They connect with the world's best athletes and ambassadors to deepen NYRR's mission. They leverage channels ranging from international broadcasts to screens at our NYRR RUNCENTER, individual emails to mass media, and from digital journeys to race day signage. The Marketing and Communications team connects NYRR's initiatives and innovations to the hearts and minds of our community, inspiring them to run for life. Broadcast & Video Production team oversees NYRR’s live television broadcasts, including the TCS New York City Marathon and United Airlines NYC Half, and manages the organizations video content creation with a focus on developing compelling and entertaining video content around existing events, programs, and initiatives to raise awareness, drive engagement, and attract monetization opportunities for the organization.
About The Position
NYRR is seeking an entrepreneurial Digital Product Management Specialist who will drive the development, vision and growth of NYRR’s digital product portfolio, including virtual racing. This person will be the voice of the virtual runner and develop, launch and manage virtual products and experiences to give runners around the world access to racing, training and community no matter where they live.
Job Responsibilities (primary And Secondary Duties)
- Create products and solutions based on needs and understanding of existing virtual runners and potential runners throughout their lifecycle
- Incorporate data, research and market analysis to inform product strategies and roadmaps
- Manage NYRR’s virtual races, including the calendar, race launches, community groups, support and Strava partnership communication
- Partner with cross-functional teams to define digital product roadmap and enhance existing and new products and features
- Integrate partner technologies and other offerings seamlessly into NYRR’s digital product suite
- Create detailed documentation and communicate requirements to IT and development team
- Monitor and report on key metrics to track virtual product progress
- Develop strong relationships with stakeholders throughout the organization to keep digital products in line with NYRR’s wider strategy
- Actively engage with the global running community
Job Requirements
Experience:
- 3+ years’ of Product Management Experience
- 2-3 years’ technical experience
- Experience working with development teams
- Familiarity with digital tracking and mobile apps
Education & Certifications
- Bachelor’s Degree preferred
Skills And Attributes
- Excitement about white space and creating new products
- Empathy toward the global running community
- Experience working collaboratively with both technical and business teams
- Strong project management and communication skills
- Experience managing product launches and integrations
- Analytical mindset and problem solver
- Ability to prioritize multiple workstreams
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
- Passionate about NYRR’s mission and the virtual running space
- Ability to work occasional weekends or evenings
- Strong commitment to diversity, equity, and inclusion
Other Requirements
- All staff are required to work the United Airlines NYC Half Marathon, RBC Brooklyn Half Marathon, and the TCS NYC Marathon.
Key skills/competency
- Digital Product Management
- Product Strategy
- Roadmap Development
- Virtual Racing
- Cross-functional Collaboration
- Stakeholder Management
- Product Launch
- Data Analysis
- Agile Methodologies
- Market Research
Skills & topics
- Digital Product Management
- Product Manager
- Virtual Racing
- Product Development
- Roadmap
- Agile
- Tech
- Marketing
- NYRR
- Running
How to get hired
- Tailor your resume: Highlight product management experience and digital product successes.
- Showcase relevant skills: Emphasize your analytical mindset, project management, and communication abilities.
- Demonstrate passion: Express your enthusiasm for NYRR's mission and the virtual running space.
- Prepare for interviews: Be ready to discuss your product strategy and how you've managed launches.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the role of a Digital Product Management Specialist at New York Road Runners?
- As a Digital Product Management Specialist at NYRR, you will be responsible for driving the development, vision, and growth of the organization's digital product portfolio, with a significant focus on virtual racing. This involves understanding the needs of virtual runners, launching and managing virtual products, and ensuring they provide global access to racing, training, and community.
- What qualifications are essential for the Digital Product Management Specialist position at NYRR?
- Essential qualifications include over 3 years of Product Management experience, 2-3 years of technical experience, experience working with development teams, and familiarity with digital tracking and mobile apps. A Bachelor's Degree is preferred, and strong skills in project management, communication, and analytical thinking are crucial.
- How does NYRR approach diversity and inclusion in its hiring process for the Digital Product Management Specialist role?
- NYRR is committed to building an inclusive and diverse workplace. They encourage applications from candidates with a variety of backgrounds and emphasize that not all requirements need to be met. They are eager to learn about your unique experience and skills and believe the right candidate might be found even if they don't check every box.
- What are the key responsibilities of the Digital Product Management Specialist at NYRR?
- Key responsibilities include creating products based on runner needs, informing product strategies with data and market analysis, managing virtual races (calendar, launches, support, Strava partnership), partnering with cross-functional teams on roadmaps, integrating partner technologies, documenting requirements for IT, monitoring key metrics, and building stakeholder relationships.
- Is experience with virtual running or the running community required for the Digital Product Management Specialist role?
- While not strictly required, a passion for NYRR's mission and the virtual running space is highly valued. Empathy towards the global running community is also listed as an important attribute, suggesting that an understanding of and connection to runners will be beneficial in this role.