Product Marketing Manager
@ Nayax

Herzliya, Tel Aviv District, Israel
$120,000
On Site
Full Time
Posted 9 hours ago

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XXXXXXXXXX XXXXXXXXXXXXX XXXXXXXXXX******* @nayax.com
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Job Details

About Nayax

Nayax is a global fintech company (NASDAQ; TASE: NYAX) and a leading provider of cashless payment, consumer engagement, and business management solutions for the unattended retail sectors.

Role Overview

The Product Marketing Manager role (Temporary, Maternity Leave Replacement) is central to shaping how we bring our Attended and Unattended Retail solutions to market. At Nayax, great product marketing is at the intersection of customer insight, storytelling, and business impact.

Key Responsibilities

  • Conduct market research to understand the market and ICP.
  • Own positioning and messaging to articulate value for each ICP.
  • Manage brand and tone of voice for your product areas.
  • Develop sales enablement materials including presentations, brochures, battle cards, and SWOT analyses.
  • Oversee product launches, feature releases, and product positioning.
  • Create product marketing content that supports customer journey from lead to growth.
  • Lead marketing initiatives across various channels such as videos, podcasts, blogs, and articles.
  • Drive product and feature adoption tied to measurable KPIs.

Requirements

  • At least 1 year of experience in marketing, product marketing, or content creation.
  • Excellent writing, storytelling, and communication skills.
  • Ability to work collaboratively within a matrix environment.
  • Fluency in English and Hebrew (written and spoken).
  • Bachelor's degree or equivalent experience in a related field is an advantage.

Nice To Have

  • Understanding of Payments, Fintech, or Retail industry.
  • Content writing experience and video creation skills.
  • Native English speaker advantage.

What Makes This Role Exciting

  • Lead the marketing strategy for advanced retail payment solutions.
  • Utilize state-of-the-art marketing tools and practices.
  • Work in a multinational environment with global market impact.
  • Engage with senior stakeholders through presentations and webinars.

Key Skills/Competency

Product Marketing, Market Research, Sales Enablement, Content Creation, Storytelling, Positioning, Messaging, Fintech, Retail, Customer Insight

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How to Get Hired at Nayax

🎯 Tips for Getting Hired

  • Tailor your resume: Highlight relevant fintech and marketing experience.
  • Showcase portfolio: Present sales enablement and content work.
  • Study Nayax: Understand the company culture and product suite.
  • Prepare examples: Share specific stories and KPIs.

📝 Interview Preparation Advice

Technical Preparation

Review digital marketing analytics tools.
Study product positioning frameworks.
Understand fintech software integrations.
Familiarize with content management systems.

Behavioral Questions

Describe a time you solved a conflict.
Explain teamwork in matrix environments.
Detail handling tight deadlines.
Share how you present complex data.

Frequently Asked Questions