Digital Media Manager
myGwork - LGBTQ+ Business Community · Massy, Île-de-France, France
- On site
- Full-time
- $100,000 / year
- Massy, Île-de-France, France
Job highlights
- Lead digital campaign activations and optimize media performance.
- Act as a senior digital expert for key platforms.
- Develop digital channel playbooks and best practices.
- Manage and mentor a team of digital traders.
- Drive digital excellence across priority brands.
About the role
About Reckitt
Reckitt is home to the world's best-loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal, and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
About The Role
Reckitt is expanding its in-house media capability, and we are hiring four digital specialists to join our Applied Media Science (AMS) team. We are recruiting for three closely related profiles - Digital Media Managers and one Retail Media Trading Manager, all sitting within the same high-performing team and working in partnership with the Western Europe Consumer Engagement (CE) Pod. All roles will be responsible for activating, optimizing, and elevating media performance in-platform while upskilling internal teams and driving digital excellence across Reckitt's priority brands.
Your Responsibilities
- Co-creating activation plans with audience, performance, and content teams
- Acting as in-platform experts, advising on tactics and best practices
- Managing and mentoring a team of Digital Associates or Traders
- Driving daily optimizations and ensuring campaigns deliver against KPIs
- Developing and updating channel playbooks
- Collaborating on digital and retail test-and-learn initiatives
- Reporting performance and insights back to CE teams
- Identifying innovation opportunities and sharing case studies
Digital Media Manager (3 Roles Available)
- Full-funnel digital activation across programmatic, social, search, and video
- Hands-on performance management within platforms such as DV360, TTD, Meta, TikTok, and Paid Search
- Development of digital channel playbooks and in-platform best practices
- Oversight of in-house digital traders activating brand campaigns
- Digital test-and-learn experimentation to drive efficiency & effectiveness
The Experience We're Looking For
- 4+ years of hands-on media experience (digital, retail media, programmatic, eCommerce, or paid social/search)
- Strong understanding of digital and/or retail media platforms such as DV360, TTD, Meta, TikTok, Amazon DSP, Criteo, retailer DSPs, or equivalent
- Experience with ad servers and verification tools (e.g., Google Campaign Manager, DoubleVerify)
- Proven experience managing or mentoring teams, setting objectives, and prioritizing tasks
- Solid understanding of campaign optimization, audience strategy, measurement, and performance delivery
- Strong communication and stakeholder management in both English & French
- Excellent organizational and prioritization skills
- A proactive, solutions-oriented mindset
- High curiosity and eagerness to innovate and test new approaches
- Ability to translate data into insights and recommendations
- Proficiency in Excel and PowerPoint
Key skills/competency
- Digital Media Management
- Campaign Activation
- Media Performance
- Platform Expertise
- Team Leadership
- Data Analysis
- Stakeholder Management
- Digital Strategy
- Marketing Optimization
- Brand Management
Skills & topics
- Digital Media Manager
- Digital Marketing
- Campaign Management
- Media Performance
- Programmatic Advertising
- Paid Social
- Paid Search
- DV360
- Meta
- TikTok
- Team Leadership
- eCommerce
- Reckitt
How to get hired
- Tailor your resume: Highlight your 4+ years of media experience and platform expertise.
- Showcase your skills: Emphasize campaign optimization, team management, and stakeholder communication.
- Prepare for interviews: Be ready to discuss data-driven insights and innovative approaches.
- Understand Reckitt's values: Align your application with their purpose of protecting, healing, and nurturing.
Technical preparation
Master DV360, TTD, Meta, TikTok, Paid Search.,Understand ad servers and verification tools.,Practice campaign optimization techniques.,Analyze performance data for insights.
Behavioral questions
Describe leading a team to success.,How do you handle campaign underperformance?,Share an innovative digital marketing idea.,How do you manage multiple stakeholders?
Frequently asked questions
- What are the primary responsibilities of a Digital Media Manager at Reckitt?
- As a Digital Media Manager at Reckitt, you will lead digital campaign activations, manage media performance, develop campaign best practices, and act as the main point of contact for the Western Europe Consumer Engagement (CE) Pod. You'll collaborate on digital activation plans, oversee daily media performance, and mentor a team of digital traders.
- What digital platforms does Reckitt use for media activation?
- Reckitt utilizes a range of digital platforms for media activation, including programmatic, social, search, and video. Specific platforms mentioned are DV360, TTD, Meta, TikTok, and Paid Search for Digital Media Managers, and Amazon DSP, Walmart Connect, Criteo, and Pacvue for Retail Media Trading Managers.
- What experience is required for the Digital Media Manager role at Reckitt?
- The ideal candidate will have 4+ years of hands-on media experience in digital, retail media, programmatic, eCommerce, or paid social/search. A strong understanding of digital media platforms, experience with ad servers, proven team management skills, and solid knowledge of campaign optimization are also essential.
- Does Reckitt offer opportunities for professional development?
- Yes, Reckitt is expanding its in-house media capability and is hiring digital specialists to join their Applied Media Science (AMS) team. The roles focus on upskilling internal teams and driving digital excellence, offering opportunities to innovate and test new approaches.
- How does Reckitt approach diversity and inclusion in hiring?
- Reckitt is an inclusive employer committed to diversity. They hire for potential as well as experience and encourage applications even if you don't meet every requirement. They aim to ensure fair consideration for all qualified applicants regardless of age, disability, race, religion, sexual orientation, or gender identity.