Social Media Assistant (Apprenticeship)

Social Media Assistant (Apprenticeship)

Join Monoprix and become a key player in our brand universe! Are you passionate about brand content, digital trends, and creating impactful campaigns? Do you dream of actively participating in the content strategy of an iconic French brand?

At Monoprix, we are looking for a Social Media Content Assistant / Community Manager Apprentice, ready to embrace creative and operational challenges with enthusiasm. Reporting to the Social Media Manager, your main missions will include:

• Providing operational support in the daily management of Monoprix's social media accounts.
• Participating in the implementation of the editorial calendar, from content conception to reporting.
• Writing copy for all disseminated content (organic & dark), adhering to the brand's tone of voice.
• Publishing and scheduling content using dedicated tools (e.g., Sprinklr).
• Performing daily moderation (reading, responding, escalating when necessary).
• Organizing and updating weekly validation documents (content to validate, copy, tracking sheets).
• Managing the upload, classification, and updating of content on OneDrive (VDEF).
• Participating in the management of contests (writing rules, prize draws, transmitting information to customer service).
• Providing support during press days and launch events: preparing questions, conducting story interviews, assisting with editing interview content.
• Conducting research and benchmarks as needed.
• Analyzing content performance and contributing to optimization recommendations.
• Participating in team brainstormings for social media strategies and activations.
• Proofreading and verifying content before publication (subtitles, consistency, compliance).
• Ensuring occasional logistical management: sending packages, tracking products used in content.
• Updating product listing documents used on Monoprix social media channels.

Candidate Profile Sought

Student in a business school, communication, or digital marketing program (Bac+4/5).

Skills

• Good command of social media platforms (Instagram, TikTok, YouTube) and their usage.
• Understanding of editorial codes, formats, and engagement mechanics.
• Writing copy for social media (organic & dark) with an excellent level of grammar and spelling.

Key skills/competency

Social Media Assistant, Content Creation, Community Management, Digital Marketing, Social Media Strategy, Brand Content, Editorial Calendar, Content Publishing, Performance Analysis, Social Media Platforms.