Head of Web Strategy & Experience

Description

monday.com’s website is the gateway to everything we do. It’s the first impression for millions of users worldwide—spanning diverse personas, industries, and intents.

As Head of Web Strategy & Experience, you will play a central role in translating our evolving offering into a cohesive, compelling company story, shaping how users perceive monday.com while driving growth through our global web strategy.

Why monday.com?

We are monday.com, a global software company transforming how businesses run. Our product suite can adapt to the needs of diverse industries and use cases within one powerful platform, empowering ~245,000 customers worldwide to reimagine how work gets done, drive greater efficiency, and scale like never before.

With over 2,500 employees across the globe, we grow by prioritizing transparency and knowledge sharing. We care about the impact you make, not the hours you clock, so we encourage initiative, ownership, and fresh thinking. We back our people with flexible work, wellness and mental health support, and a work environment built on collaboration.

monday.com is one of the fastest-growing SaaS companies in the world, which means our employees have the opportunity to grow with us. We embrace and encourage initiative, innovation, and accountability at all levels — to fuel the company’s continued success.

About The Role

• Define and lead monday.com’s global web strategy end-to-end — from vision and definition through execution — ensuring alignment with company goals, brand positioning, and go-to-market plans.
• Own the strategy, hierarchy, and evolution of our flagship homepage. You will be the strategic lead for our most critical touchpoint, ensuring it perfectly balances brand storytelling, product clarity, and high-conversion paths.
• Identify and prioritize high-impact growth opportunities. You will lead the Web Experience roadmap by translating company goals and GTM strategies into a prioritized execution plan, rooted in user insights and data-driven intuition.
• Drive growth initiatives that increase conversion rates, enhance the user experience, and elevate our messaging through continuous optimization and experimentation.
• Lead the strategic alignment between Brand, SEO, Acquisition, and Product. You will serve as the central orchestrator, ensuring that diverse departmental goals translate into one high-quality, frictionless, and consistent user journey across the entire site.
• Drive the adoption of new technologies and AI-powered workflows to revolutionize how we build pages. Focus on streamlining production and implementing hyper-personalized experiences that scale across our global web presence.

Requirements

• 5+ years of experience in web strategy and brand planning. You have a proven ability to translate high-level brand narratives into high-performing, impactful web experiences for global companies.
• Complexity to simplicity: A strong background in brand strategy with a unique ability to take a complex, multi-layered product and distill it into a simple, intuitive, and human-centric web journey.
• Leadership experience: 3+ years of experience managing and mentoring team leads. You know how to develop talent and drive a team toward a shared strategic vision.
• Cross-functional mastery: Proven ability to lead and influence hybrid teams (Content, Design, Dev, Product, Data). You speak their languages fluently and know how to provide the guardrails for them to succeed.
• Execution-minded strategy: An insight-driven thinker who balances long-term strategic vision with a hands-on, data-backed approach to execution.
• Experience with PLG or SLG models in a fast-paced, global environment.
• Strategic thinker who balances long-term vision with hands-on execution.

Key skills/competency

• Web Strategy
• Brand Planning
• User Experience (UX)
• Conversion Optimization
• Growth Initiatives
• Cross-functional Leadership
• Go-to-Market Strategy
• Product-Led Growth (PLG)
• Data-Driven Decision Making
• SEO