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Sr Product Marketing Manager Copilot Consumer Ecosystem Growth

Microsoft

Redmond, Washington, United StatesOn Site

Original Job Summary

About the Sr Product Marketing Manager Copilot Consumer Ecosystem Growth Role

Are you energized by the potential of AI to transform how we work, create and explore day-to-day? Join Microsoft as a Sr Product Marketing Manager on the Copilot consumer product marketing team.

Role Overview

This critical role drives adoption of Copilot across Microsoft’s flagship consumer products, including Windows and productivity apps. You will work closely with product, marketing, finance, and business planning teams to build a portfolio of initiatives designed to acquire and upsell users. Growth marketing techniques across paid and owned channels are central to this position as you continuously optimize for impact.

Key Responsibilities

  • Drive meaningful user growth in freemium or subscription models
  • Develop strategic initiatives using deep user empathy and competitive insights
  • Collaborate with cross-functional teams to launch growth marketing initiatives
  • Continuously optimize strategies through data and performance insights

Key skills/competency

  • Product Marketing
  • Growth Marketing
  • AI
  • User Acquisition
  • Market Strategy
  • Data-driven Decision Making
  • Freemium Models
  • Subscription Strategies
  • Cross-functional Collaboration
  • Competitive Analysis

How to Get Hired at Microsoft

🎯 Tips for Getting Hired

  • Research Microsoft culture: Study mission, values, and products.
  • Customize your resume: Highlight AI and growth achievements.
  • Showcase relevant experience: Detail freemium and subscription successes.
  • Prepare for interviews: Understand cross-functional collaboration.

📝 Interview Preparation Advice

Technical Preparation

Review AI technology trends and case studies.
Study data analytics and growth optimization platforms.
Practice scenario-based strategy presentations.
Refresh digital marketing tool knowledge.

Behavioral Questions

Describe a time you drove growth.
Explain handling cross-functional team conflicts.
Share a challenge in product marketing.
Discuss adapting to rapid technology changes.