Principal Product Designer, Content

Overview

Microsoft AI is shaping the future of human-AI interaction by designing technology that earns trust, amplifies human potential, and makes life meaningfully better. As part of the MAI design and research team, you will help define the next generation of generative AI experiences, balancing product strategy, interaction design, and brand expression to create engaging products for over a billion users.

We're seeking a Principal Product Designer, Content with deep expertise in consumer product design, visual design, and storytelling to shape the future of media experiences. On the Content team, our mission is to inform, entertain, and inspire our customers across Windows, the Edge browser, and the Copilot app. We're reimagining how people discover, consume, and engage with media in the age of AI.

Responsibilities

• Define and design innovative product features that leverage generative AI to transform how users discover, consume, and engage with content
• Create compelling visual designs and interaction patterns that set new standards for AI-powered media experiences
• Develop and communicate product vision through storytelling, high-fidelity prototypes, and strategic presentations to leadership and cross-functional partners
• Drive design strategy for consumer-facing media products, balancing user needs, business goals, and technical constraints
• Collaborate closely with product management, engineering, research, and cto shape product roadmaps and prioritize features
• Establish design principles and patterns that scale across multiple surfaces and experiences
• Mentor and elevate design quality across the team through design reviews, feedback, and craft leadership
• Stay ahead of industry trends in AI, media, and design, bringing innovative ideas and best practices to the team
• Understand the behaviors, motivations, and needs of our customers to develop relevant and impactful experiences

Qualifications

Required Qualifications

• Master's Degree in Industrial Design, Product Design, Human Computer Interaction, User Experience, Interaction Design, or related field AND 6+ years experience working in product or service design
• OR Bachelor's Degree in Industrial Design, Product Design, Human Computer Interaction, User Experience, Interaction Design, or related field AND 8+ years experience working in product or service design
• OR equivalent experience (e.g., demonstrated experience working in product or service design or using design thinking to solve problems)

Preferred Qualifications

• 8+ years experience working in product or service design
• Demonstrated sense of interaction design attuned to the fundamentals of user experience, including accessibility and inclusive design
• Strong visual design skills
• Excellent communication and presentation / storytelling skills, with the ability to energize teams and advocate for your ideas
• Experience designing in Figma
• Experience working with generative AI and vibe coding, preferred
• Resume must include a link to design portfolio and password if applicable

Key skills/competency

• Product Design
• Generative AI
• Interaction Design
• Visual Design
• Content Strategy
• User Experience (UX)
• Storytelling
• Design Leadership
• Figma
• Cross-functional Collaboration