Commercial Brand Manager
Microsoft
Job Overview
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Job Description
Overview
Come grow with us! Consider the opportunity to help us bring to life our brands across the fastest growing part of Microsoft. Work on productivity experiences, generative AI, cloud, security and more. We’re looking for an optimistic, entrepreneurial person to help shape the way we are presented to the world through world-class brand management. Imagine doing your work in a fast paced, high impact team that values inclusivity, a can-do attitude and personal growth.
The Commercial Brand Manager role will contribute as part of a collaborative brand team in three primary areas:
- First you will manage the rollout of new brand identities and narratives across our marketing channels.
- You will also manage assets for new product releases, driving cohesion across brand, product, and marketing.
- And as a brand steward you will continuously evolve our brand systems to better serve our customers.
If you are a strategic and creative thinker with a passion for brands, with trusted communication and collaboration skills this may be a job for you. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
Responsibilities
- Manage the rollout of new brand identities/narratives across all marketing channels.
- Contribute to asset development for new product releases, orchestrating efforts across brand, product, and marketing.
- Work across disciplines to evolve our brand systems and toolkits.
- Brand effectiveness testing and evaluation as needed.
- Contribute to our discipline, bringing fresh thinking and brand management best practices.
Qualifications
Required/minimum qualifications
- 6+ years work experience at a branding agency or with product marketing, brand building, and/or strategy development OR equivalent experience.
- 6+ years experience managing complex creative projects (e.g., internal stakeholder management, timelines, prioritization, road mapping).
- 6+ years creative strategy experience, which could include brief writing and/or managing strategy on the corporate or agency side.
- Experience developing and socializing brand guidelines.
- Experience developing, maintaining and evolving brand management systems.
Additional Or Preferred Qualifications
- Master's Degree in Business, Marketing, Communications, or related field OR equivalent experience.
- Fluency in product launch strategy and cross-channel orchestration.
- Trusted communication skills and the ability to influence at multiple levels of the organization.
Key skills/competency
- Brand Management
- Product Marketing
- Creative Strategy
- Brand Identity Development
- Marketing Channel Management
- Asset Development
- Product Launch
- Brand Systems Evolution
- Stakeholder Management
- Communication Skills
How to Get Hired at Microsoft
- Master Microsoft's Mission: Understand "empower every person and organization" and demonstrate how your brand management experience aligns with their growth mindset and values.
- Showcase Brand Expertise: Highlight proven experience in brand identity rollout, creative project management, and evolving brand systems, using specific examples from past roles or a branding agency.
- Tailor Your Resume: Customize your resume to feature keywords like "brand management," "product marketing," "creative strategy," and "cross-channel orchestration" to pass applicant tracking systems.
- Prepare for Behavioral Questions: Be ready to discuss how you manage complex projects, influence stakeholders, and contribute to team inclusivity, reflecting Microsoft's culture.
- Articulate Strategic Vision: During interviews, clearly convey your vision for brand evolution and how you would apply best practices to Microsoft's diverse product portfolio.
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