Web Development Manager

Web Development Manager at Meta

The Central Web Development Team at Meta is tasked with building and publishing web content and digital experiences for Meta's entire portfolio of global marketing and eCommerce websites. This team spearheads the technical strategy, scoping, development, User Acceptance Testing (UAT), deployment, and maintenance of web experiences, product marketing, sales, and digital merchandising efforts, all while collaborating within a highly matrixed cross-functional organization.

We are actively seeking a Web Development Manager to lead strategic web development initiatives across Meta's global marketing websites. This role will drive technical vision and cross-functional alignment, crucially leveraging AI tools to revolutionize how web experiences are built and delivered at scale. This individual will operate at the intersection of strategy and execution, defining technical approaches for complex, high-impact projects, partnering with leadership and stakeholders across product, marketing, growth, creative, and engineering teams, and elevating the standards of quality, performance, and development velocity across the organization.

Responsibilities

• Define and drive the technical strategy for web development across Meta's marketing websites, establishing standards, best practices, and architectural patterns that scale across the team and organization.
• Lead the end-to-end web development lifecycle for the most complex, high-visibility initiatives, from early strategic scoping through launch and post-launch optimization, navigating ambiguity and competing priorities across stakeholders and leadership.
• Serve as a strategic partner to product, marketing, and engineering leadership, translating business objectives into scalable web development roadmaps, proactively identifying risks and opportunities, and influencing go-to-market decisions with technical insight.
• Drive cross-functional alignment on technical trade-offs, resourcing, and prioritization at the portfolio level, balancing short-term delivery with long-term platform health, performance, and architectural direction.
• Lead the adoption and integration of AI-powered development tools across the team, establishing workflows and best practices that measurably accelerate delivery velocity, improve code quality, and enable new platform capabilities.
• Architect solutions for the most complex web development challenges, including multi-market internationalization, SEO, CMS platform migrations, performance optimization, and cross-platform consistency, setting the technical direction others follow.
• Scope and direct large-scale web development efforts with clear technical guidance, provide code review, and troubleshoot complex systemic issues to ensure successful delivery.
• Establish and evolve quality assurance standards, testing frameworks, and launch readiness processes that scale across the team and reduce post-launch incidents.
• Execute hands-on web development on the most complex or time-sensitive builds, using AI tooling to ship high-quality work at velocity and model best practices for the broader team.
• Mentor and elevate peers and team members through technical leadership, knowledge sharing, and establishing development patterns that raise the overall technical capability of the organization.

Minimum Qualifications

• 10+ years of experience in technical website management, including a proven track record of leading complex, high-impact web initiatives on global marketing or eCommerce websites.
• Demonstrated experience defining technical strategy and architectural direction for web development teams, including establishing standards and best practices adopted across an organization.
• Long-standing expertise in the technical aspects of running large-scale websites, including HTML/CSS/JavaScript, server-side languages (such as Node.js, Python, PHP, Java, or Ruby), analytics, user experience (UX), Search Engine Optimization, domain management, Content Management Systems, platform tools, localization, documentation, and budgeting.
• Proven experience using AI tools (e.g., Copilot, Claude, Cursor) to code and ship production-level website code on a global website.
• Experience leading cross-functional technical initiatives with leadership and stakeholders across product, marketing, design, and engineering, including navigating ambiguity, driving alignment, and influencing strategy.
• Experience scoping, planning, and delivering complex web development projects involving multi-market internationalization, CMS migrations, or platform-level changes.
• Experience troubleshooting and resolving complex, systemic technical issues across interconnected web systems and platforms.

Preferred Qualifications

• Proven experience developing web applications using React, including advanced component design and state management.
• Familiarity with modern development workflows, CI/CD pipelines, and code review best practices.
• Demonstrable experience using AI tools (e.g., Copilot, Claude, Cursor) to write and ship production-level website code.
• Demonstrable experience establishing AI-augmented development workflows for a team and driving measurable improvements in delivery velocity or code quality.
• Demonstrable experience using AI within development and project management workflows.
• Experience evaluating and recommending web technology platforms, including CMS selection, hosting infrastructure, or architectural approaches (e.g., headless CMS, hybrid rendering).

About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

Key skills/competency

• Technical Website Management
• Web Development Strategy
• AI-Powered Development
• Cross-functional Leadership
• Architectural Design
• SEO & Internationalization
• CMS Platform Management
• Performance Optimization
• HTML/CSS/JavaScript
• Project Scoping & Delivery