Program Manager

@ Meta

About the Role

The Program Manager will join Meta's Reality Labs Lifecycle Marketing team. In this role, you will work within a global agency environment driving creative vision for Meta brands, including Facebook, Instagram, WhatsApp and Reality Labs hardware products.

Responsibilities

• Develop partnerships with Channel and Integrated Marketers, International Marketers, Product Marketing Managers, internal creative teams, and external agencies.
• Drive creative development for Lifecycle campaigns in collaboration with key stakeholders.
• Serve as the main point of contact for external agency partners and internal teams.
• Collaborate with Program Leads to align projects with broader business objectives.
• Prioritize competing needs and optimize tools, systems, and standards for creative production.
• Manage workflows, budgets, procurement, and approvals for creative projects.
• Ensure brand integrity and effective communication across multiple channels.
• Mobilize team efforts by anticipating needs and removing obstacles.

Minimum Qualifications

8+ years of client-facing experience in creative agencies or in-house roles, with demonstrated experience in cross-functional collaboration, creative operations, and integrated creative campaigns.

Preferred Qualifications

Experience at a large global tech company, cross-functional management in fast-paced environments, and familiarity with diverse creative channels such as print, experiential and out-of-home workstreams.

About Meta

Meta empowers billions of users with technologies that help people connect, find communities, and grow businesses. From Facebook to Reality Labs, the company drives fearless creativity and builds products that push the boundaries of digital connection.

Key skills/competency

• Partnerships
• Creative
• Campaigns
• Stakeholder
• Coordination
• Budgeting
• Production
• Marketing
• Operations
• Collaboration