Product Marketing Manager

@ Meta

Overview

Meta is seeking an experienced Product Marketing Manager to help grow products used by billions worldwide. In this role, you will drive market requirements and go-to-market strategies for Meta’s advertising solutions across platforms like Facebook, Instagram, WhatsApp, Threads, and Reality Labs.

Responsibilities

• Lead market assessment and analysis through quantitative and qualitative feedback.
• Understand advertiser needs and prioritize product recommendations for improvement.
• Drive cross-functional projects to build innovative advertising solutions.
• Ensure alignment across regional and vertical teams for consistent impact.
• Own go-to-market strategy and craft effective messaging for various audiences.
• Partner with brand and integrated marketing on outbound initiatives.

Minimum Qualifications

Over 10 years of experience in technology, strategic marketing, product management, or management consulting, with proven skills in cross-functional leadership, analytical reasoning, and effective communication.

Preferred Qualifications

Possession of an MBA or relevant advanced degree along with hands-on product marketing experience, especially in global go-to-market activations.

About Meta

Meta builds technologies to connect people and businesses. With a history starting from Facebook and evolving into immersive experiences, Meta is shaping the future of digital connection and social technology. Meta is committed to diversity, equal opportunity, and providing accommodations during the recruitment process.

Key skills/competency

• Product Marketing
• Market Analysis
• Go-to-Market
• Digital Advertising
• Cross-functional Leadership
• Strategic Planning
• Communication
• Data Analysis
• Innovation
• Campaign Management