Marketing Insights Researcher
@ Meta

Menlo Park, CA
$190,000
On Site
Full Time
Posted 22 days ago

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Job Details

Overview

The mission of the Marketing Insights Researcher at Meta is to understand the needs, experiences, behaviors, and attitudes of users and customers to maximize the value delivered across Meta platforms and services.

Responsibilities

  • Identify opportunities and develop learning agendas in collaboration with UX Research, Data Science, and Creative teams.
  • Frame strategic decisions, drive alignment, and unblock marketing progress.
  • Design and execute quantitative and qualitative research for decision-making and strategic planning.
  • Translate research findings into actionable insights with clear recommendations.
  • Produce effective communications that motivate marketing and organizational learnings.

Minimum Qualifications

  • 8+ years of research experience specializing in qualitative and quantitative methods.
  • Proven strategic leadership in resolving ambiguity and driving cross-functional alignment.

Preferred Qualifications

  • 12+ years of research experience.
  • Background in the technology space and experience with AI features for hardware/devices.
  • Leading insights-focused product or feature launches with measurable impact.
  • Effective collaboration across a wide range of partners with a holistic approach.
  • Bachelor's degree required with MA or PhD preferred.

About Meta

Meta builds technologies that help people connect and expand communities. From Facebook to Messenger, Instagram, and WhatsApp, Meta is evolving toward immersive experiences like augmented and virtual reality. Working at Meta means shaping a future beyond digital connections.

Compensation & Benefits

This role offers a base salary ranging from $160,000 to $219,000 per year, plus bonus, equity, and benefits. Individual compensation is determined by skills, qualifications, experience, and location.

Equal Opportunity

Meta is an Equal Employment Opportunity and Affirmative Action employer. Candidates requiring accommodations for disabilities should contact accommodations-ext@fb.com.

Key skills/competency

  • Marketing
  • Research
  • Quantitative
  • Qualitative
  • Strategy
  • Communication
  • Data Science
  • UXR
  • AI
  • Cross-functional
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How to Get Hired at Meta

🎯 Tips for Getting Hired

  • Customize your resume: Highlight relevant research and marketing expertise.
  • Showcase strategic skills: Emphasize cross-functional leadership experiences.
  • Prepare for interviews: Practice technical and behavioral responses.
  • Research Meta: Understand their mission, culture, and technology focus.

📝 Interview Preparation Advice

Technical Preparation

Review quantitative research methods and tools.
Brush up on qualitative interviewing techniques.
Familiarize with data analysis and statistical software.
Study AI and technology integration basics.

Behavioral Questions

Discuss a past cross-functional project experience.
Explain handling ambiguity in strategic decisions.
Share examples of unblocking team progress.
Describe effective stakeholder collaboration methods.

Frequently Asked Questions