Marketing Data Analyst Intern
Mercury Insurance · United States
- Hybrid
- Volunteer
- $62,400 / year
- United States
Job highlights
- Gain marketing analytics experience with Mercury Insurance.
- Analyze campaign performance and build data dashboards.
- Support audience segmentation and A/B testing efforts.
- Work on real business problems with cross-functional teams.
- Receive mentorship and networking opportunities.
About the role
Marketing Data Analyst Intern
Mercury Ignite. Your launchpad to a brighter career. Our summer internship program is a 12-week paid internship designed to allow students to gain practical work experience in the Insurance field. This internship gives hands‑on exposure to marketing analytics, including campaign measurement, attribution, segmentation, and experimentation. Interns partner with Marketing, Customer Experience, Product, and Sales to deliver insights that improve acquisition, engagement, and retention. The program includes structured mentorship, cross‑functional meetings, and a final capstone presentation to leaders. The program will be highly collaborative and immersive, with interns working on real business problems that can span multiple business units within the complex insurance landscape. But it won’t be all work! Mercury executives will host virtual lunch-and-learns with a small group of interns to discuss career aspirations, interns will get to meet Mercury people leaders and team members throughout the organization, and there will be a multitude of virtual social events.
Responsibilities
Essential Job Functions
- Analyze campaign and channel performance (paid media, owned channels, web) to quantify ROI and surface optimizations.
- Build dashboards and reporting to track KPIs (e.g., funnel conversion, CAC, LTV proxies, engagement metrics).
- Support audience segmentation and propensity analyses to improve targeting and personalization.
- Design and evaluate A/B and multivariate tests; track results and translate findings into recommendations.
- Perform data hygiene and quality checks; document data definitions and analytical methods.
- Synthesize insights in clear narratives with visuals for marketing stakeholders.
- Present a capstone summarizing findings, impact, and proposed next steps.
Qualifications
Education Requirements:
- Be legally eligible to work in the U.S.
- Currently pursuing a Bachelor’s degree in Data Science, Statistics, Economics, Marketing, Business Analytics, or related field.
- Able to provide current GPA, as reported by your school. Minimum 3.0 GPA required, 3.5 or higher preferred.
- Ability to work 40 hours a week, 12-week internship, beginning June 2026.
- Enrolled student attending a university program with an expected graduation date on or after August 2025.
- Planning to seek full-time employment between December 2026 and September 2027.
Preferred Experience
- Coursework in statistics, experimental design, and data visualization.
- Prior internship/project experience in marketing analytics, growth, or BI.
Preferred Skills & Abilities
- Excel/Sheets proficiency; experience with SQL; familiarity with visualization tools (Power BI or Tableau); understanding of A/B testing fundamentals; strong communication and problem solving.
- Exposure to web/app analytics platforms (e.g., Google Analytics or Adobe Analytics), and/or experience with site visit data; familiarity with marketing platforms (e.g., ad platforms, marketing automation).
Why a Mercury Ignite internship
- Obtain practical work experience in your field of interest.
- Network with other interns and industry professionals.
- Receive personalized coaching and mentorship.
- Work on real projects and initiatives.
- Earn a competitive wage.
If you’re interested in launching your career with Mercury Insurance - Apply today!
About The Company
Why choose a career at Mercury?
At Mercury, we have been guided by our purpose to help people reduce risk and overcome unexpected events for more than 60 years. We are one team with a common goal to help others. Everyone needs insurance and we can’t imagine a world without it.
Our team will encourage you to grow, make time to have fun, and work together to make great things happen. We embrace the strengths and values of each team member. We believe in having diverse perspectives where everyone is included, to serve customers from all walks of life.
We care about our people, and we mean it. We reward our talented professionals with a competitive salary, bonus potential, and a variety of benefits to help our team members reach their health, retirement, and professional goals.
Learn more about us here: https://www.mercuryinsurance.com/about/careers
Perks And Benefits
Mercury Insurance is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by federal, state, or local law.
Pay Range
USD $25.00 - USD $30.00 /Hr.
Key skills/competency
- Marketing Data Analyst Intern
- Marketing Analytics
- Campaign Measurement
- Attribution
- Segmentation
- Experimentation
- Data Visualization
- A/B Testing
- SQL
- Business Intelligence
Skills & topics
- Marketing Data Analyst Intern
- Marketing Analytics
- Campaign Measurement
- Attribution
- Segmentation
- Experimentation
- Data Visualization
- A/B Testing
- SQL
- Business Intelligence
- Statistics
- Economics
- Business Analytics
- Internship
- Paid Internship
- Summer Internship
- Entry Level
- Junior
- Data Science
How to get hired
- Tailor your resume: Highlight relevant coursework and projects in data science, statistics, and marketing analytics. Quantify achievements using GPA and any prior internship experience.
- Showcase your skills: Emphasize proficiency in Excel, SQL, and any visualization tools like Power BI or Tableau. Mention familiarity with web analytics platforms and marketing tools.
- Prepare for interviews: Be ready to discuss your understanding of A/B testing fundamentals, data hygiene, and how you synthesize insights. Practice explaining analytical methods and recommendations.
- Understand the company: Research Mercury Insurance's mission, values, and their commitment to helping people. Align your aspirations with their culture of teamwork and diversity.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the Mercury Ignite internship program?
- The Mercury Ignite internship is a 12-week paid summer program designed for students to gain practical experience in marketing analytics within the insurance industry. It offers hands-on exposure to campaign measurement, attribution, segmentation, and experimentation, along with mentorship and networking opportunities.
- What are the educational requirements for the Marketing Data Analyst Intern role at Mercury Insurance?
- You must be currently pursuing a Bachelor's degree in Data Science, Statistics, Economics, Marketing, Business Analytics, or a related field, with a minimum GPA of 3.0 (3.5+ preferred). You also need to be legally eligible to work in the U.S. and have an expected graduation date on or after August 2025.
- What kind of work will a Marketing Data Analyst Intern do?
- As a Marketing Data Analyst Intern, you will analyze campaign performance, build dashboards for KPIs, support audience segmentation, design and evaluate A/B tests, ensure data quality, and present findings and recommendations to marketing stakeholders.
- What are the preferred skills for this internship?
- Preferred skills include proficiency in Excel/Sheets and SQL, familiarity with visualization tools like Power BI or Tableau, understanding of A/B testing fundamentals, strong communication and problem-solving abilities, and exposure to web/app analytics platforms or marketing platforms.
- What is the duration and timing of the Mercury Ignite internship?
- The internship is a 12-week program, typically starting in June 2026, and requires the ability to work 40 hours a week. Interns should be planning to seek full-time employment between December 2026 and September 2027.
- What are the benefits of the Mercury Ignite internship?
- Benefits include obtaining practical work experience in your field, networking with interns and professionals, personalized coaching and mentorship, working on real business projects, and earning a competitive wage.
- How does Mercury Insurance foster a positive intern experience?
- Mercury fosters a positive experience through virtual lunch-and-learns with executives, opportunities to meet people leaders, virtual social events, a collaborative and immersive environment, and a focus on teamwork and diverse perspectives.