Job Overview
Job TitleSocial Media Team Lead
Job TypeFull Time
Offered Salary$95,000
LocationHybrid
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Job Description
Social Media Team Lead - iGaming (On-site Warsaw)
Medier Agency is seeking an experienced Social Media Team Lead with iGaming experience to own and scale the social media function for our brands. This is a leadership role with full ownership of strategy, team management, performance metrics, and business impact.
Location: Warsaw (on-site). We will be happy to relocate you!
Key Responsibilities
- Own and execute the full SMM roadmap across key platforms (TikTok, Instagram, YouTube, Telegram).
- Develop data-driven social strategies aligned with brand positioning and revenue goals.
- Build a structured quarterly and monthly content planning system.
- Scale multi-platform campaigns focused on engagement, traffic, and revenue growth.
- Own KPI framework and reporting (monthly/quarterly).
- Drive performance based on ER/ERR, reach & impressions growth, CTR/CPM/CPC optimisation, conversion rate, FTDs, LTV contribution, and ROI.
- Implement A/B testing and a structured optimisation process.
- Ensure social media contributes measurably to the acquisition and retention goals.
- Lead and manage a cross-functional SMM team (content, design, video, influencers, copywriters).
- Build and scale SMM operations, workflows, and accountability structure.
- Set goals, track performance, and mentor team members.
- Coordinate closely with performance marketing, brand, and product teams.
- Monitor competitors and industry trends.
- Translate insights into actionable strategy improvements.
Requirements
- 5+ years of hands-on SMM experience.
- Minimum 2 years of experience in a Team Lead / Supervisor / Head role in Social Media in iGaming or Betting.
- Proven experience building or scaling SMM operations.
- Strong analytical mindset with experience working with performance-driven KPIs (FTDs, ROI, LTV, CTR, ERR).
- Experience managing cross-functional teams and external vendors.
- Working knowledge of Meta Ads Manager and paid amplification.
- Fluent English.
Key skills/competency
- Social Media Strategy
- Team Leadership
- iGaming Marketing
- Performance Marketing
- KPI Analysis
- Content Planning
- Campaign Management
- Meta Ads Manager
- Audience Engagement
- ROI Optimization
How to Get Hired at Medier Agency
- Tailor your resume: Highlight your iGaming SMM leadership and performance metrics (FTDs, ROI, LTV).
- Showcase your strategy: Detail your experience building SMM roadmaps and scaling operations.
- Quantify your impact: Use numbers to demonstrate your success in engagement, traffic, and revenue growth.
- Prepare for technical questions: Be ready to discuss Meta Ads Manager and A/B testing strategies.
- Demonstrate leadership: Articulate your experience managing teams and cross-functional collaboration.
Frequently Asked Questions
Find answers to common questions about this job opportunity
01What is the company culture like at Medier Agency for a Social Media Team Lead?
02What are the key performance indicators (KPIs) for the Social Media Team Lead role at Medier Agency?
03What kind of team will I be managing as a Social Media Team Lead at Medier Agency?
04Is relocation assistance provided for the Social Media Team Lead position in Warsaw?
05What specific social media platforms are prioritized for this Social Media Team Lead role?
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