Senior Growth Marketer
LURN MEDIA
Job Overview
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Job Description
About LURN MEDIA
LURN MEDIA is the leading paid social & creative agency for education. We've partnered with over 100 education brands across 26 countries, managing more than $15M in ad spend and producing over 10,000 ads. We are rapidly expanding and seeking a talented individual to manage a portfolio of high-stakes education clients, lead a team of specialists, and significantly impact client growth.
About the Role: Senior Growth Marketer
We are hiring a Senior Growth Marketer for a 100% Remote position. This role is ideal for someone who can:
- Turn around underperforming ad accounts with ease.
- Articulate complex marketing metrics like CPL, ROAS, and creative strategy to diverse audiences, instilling confidence.
- Translate emerging trends, like a TikTok trend, into effective strategies for high-value programs.
- Successfully manage and elevate specialists who possess deep expertise in their fields.
- Take full ownership of campaign performance, addressing underperformance proactively with solutions.
If this describes your approach to marketing, we encourage you to apply.
What You'll Actually Be Doing:
- Own Client Results: Oversee monthly ad spend ranging from $20K–$150K across Meta, TikTok, Google & YouTube for 8–10 education clients. You will be directly responsible for CPL reductions, ROAS improvements, and enrollment growth.
- Be the Strategic Partner Clients Brag About: Lead monthly strategy calls and quarterly business reviews with C-suite clients. Your role involves translating intricate marketing metrics into tangible business impact, building trust and becoming an indispensable partner.
- Lead Your Pod Like You Mean It: Manage and mentor a team of 3–4 specialists (media buyer, creative strategists, designers). This includes weekly syncs, providing constructive feedback, and fostering genuine professional development to help your team level up quickly.
- Drive Growth, Not Just Maintenance: Develop comprehensive quarterly growth roadmaps, identify upsell opportunities (e.g., new platforms, creative packages, consulting services), and ensure LURN MEDIA is perceived as a strategic partner, not merely a vendor.
- Apply our Scroll-to-Enroll Formula: Stay abreast of algorithm changes, platform updates, and best practices to ensure clients maintain a proactive, offensive strategy rather than playing catch-up.
This Role is NOT For You If:
- You require external guidance to identify issues within an ad account.
- You deliver only positive updates to clients, hoping problems resolve themselves.
- You claim to have managed people but cannot demonstrate how you fostered their growth.
- You believe creative strategy is limited to selecting stock photos and writing generic calls to action.
- You are seeking a relaxed role focused on maintaining the status quo.
This Role IS For You If:
- You possess 4–5+ years of experience as a Growth, Performance, or Full-Stack Marketer, ideally within an agency setting, with expertise across Meta, TikTok, Google, funnels, and landing pages.
- You have a proven track record of developing creative strategies, briefing designers and editors, and understanding the impact of platform-native content over highly polished corporate videos.
- You have successfully managed teams of 3–4 individuals, with verifiable achievements in mentorship, process development, and driving results.
- You have experience with education, high-ticket B2C, SaaS, or info products, particularly those with sales cycles spanning weeks or months.
- You are a native-level English speaker based within the CET ±2 hours time zone.
- You demonstrate a systems-thinking approach, having built SOPs, documented processes, and created training materials to achieve scalability.
What's in it for You:
- 100% Remote: Work from anywhere, provided you have reliable Wi-Fi and deliver results.
- Real Ownership: You will lead your own pod from day one, making independent decisions.
- High Growth Environment: We are aggressively scaling in 2026, offering significant opportunities for career advancement within the role.
- Annual Team Retreat: Enjoy one workation a year with the entire team.
- Learning Budget: We support continuous professional development for those who invest in themselves.
- Competitive Compensation: A base salary of $5,000-$7,000 USD per month plus performance bonuses, rewarding exceptional delivery.
How to Apply:
Please note: Applications submitted via LinkedIn will not be processed. Submit your application directly through our portal. A Loom video demonstrating your strategic thinking is mandatory for consideration. We're looking for someone who sees a challenging client portfolio as an exciting opportunity, not an overwhelming task.
Key skills/competency
- Growth Marketing
- Paid Social
- Media Buying
- Creative Strategy
- Client Management
- Performance Marketing
- Team Leadership
- ROAS Optimization
- CPL Reduction
- Education Marketing
How to Get Hired at LURN MEDIA
- Research LURN MEDIA's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor. Understand their client-centric and results-driven approach.
- Tailor your resume for growth marketing: Customize your resume to highlight experience in paid social, creative strategy, client ownership, and team leadership, using keywords relevant to LURN MEDIA's client base.
- Craft a compelling application: Follow the application instructions precisely, including submitting a Loom video demonstrating your strategic thinking for a Senior Growth Marketer role. Showcase your ability to turn around ad accounts.
- Prepare for client-focused interviews: Be ready to discuss specific examples of how you've improved CPL/ROAS, managed challenging clients, and mentored teams effectively in performance marketing.
- Highlight your systems thinking: During interviews, emphasize your experience building SOPs, documenting processes, and creating training materials to demonstrate your scalability mindset at LURN MEDIA.
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