Email Marketing Specialist - Targeted Email
LocaliQ · United States
- Hybrid
- Full-time
- $45,000 / year
- United States
Job highlights
- Manage targeted email product fulfillment for clients.
- Serve as primary contact across sales, creative, and vendor teams.
- Ensure accurate campaign setup and quality assurance.
- Deploy email campaigns and related materials efficiently.
- Requires 2+ years in digital marketing or similar.
About the role
About USA TODAY Co. and LocaliQ
USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. LocaliQ is a dynamic and fast-paced work environment in an industry that is constantly evolving. Targeted Email is a large element of many businesses' overall marketing strategy.About the Role: Email Marketing Specialist
In the role of Email Marketing Specialist, you will manage and own the fulfillment of all targeted email products within our client's digital marketing contract. You must be able to work across teams, have strong communication skills and help drive a strong campaign from start to finish.Key Responsibilities Include
- Effectively communicate as the primary point of contact between Sales, Creative and Targeted Email vendor teams
- Ensure proper set up of all campaigns in the Targeted Email vendor order management system
- Provide QA on all order detail and creative assets supplied by internal teams
- Manage minor creative edits, as needed
- Ensure timely and successful deployment of all targeted email campaigns and related materials (postal files, match-back reports)
- Act as an individual contributor within a team setting
Position Requirements - Knowledge, Skills, Abilities
- 2+ years of experience in digital marketing, digital advertising, design, or a similar role
- Highly organized and detailed oriented
- Proven ability to multi-task and self-motivate
Why Join LocaliQ?
We value innovation, collaboration, and work-life balance. At LocaliQ, you’ll work with some of the brightest minds in digital marketing while enjoying a supportive, fun company culture. From virtual team events to opportunities for professional growth, we’re committed to helping you succeed. #LOCALiQKey skills/competency
- Email Marketing
- Digital Marketing
- Campaign Management
- Sales Support
- Creative Asset Management
- Vendor Management
- Order Management
- Quality Assurance
- Communication Skills
- Project Coordination
Skills & topics
- Email Marketing
- Digital Marketing
- Marketing Specialist
- Campaign Management
- LocaliQ
- USA TODAY Co.
- Targeted Email
- Online Advertising
- Sales Support
- Creative Services
How to get hired
- Tailor your resume: Highlight 2+ years of digital marketing experience, organizational skills, and self-motivation to match the Email Marketing Specialist role.
- Showcase campaign success: Quantify achievements in managing email campaigns, vendor coordination, and cross-functional collaboration.
- Prepare for interviews: Be ready to discuss your experience with order management systems and QA processes for email deployments.
- Emphasize communication: Demonstrate strong communication skills, crucial for liaising between sales, creative, and vendor teams.
- Apply via official channels: Ensure you are applying through the USA TODAY Co. Careers site via Dayforce for consideration.
Technical preparation
Familiarize with email marketing platforms.,Understand order management systems.,Practice QA on creative assets.,Review digital marketing best practices.
Behavioral questions
How do you manage multiple project deadlines?,Describe a time you collaborated across teams.,How do you handle detailed quality assurance tasks?,How do you stay motivated in a fast-paced environment?
Frequently asked questions
- How do I apply for the Email Marketing Specialist role at LocaliQ?
- To apply for the Email Marketing Specialist position at LocaliQ, you should complete your application on the USA TODAY Co. Careers site via Dayforce. Please ensure you are using the internal abbreviated process if you are a current USA TODAY Co. employee.
- What are the key responsibilities of an Email Marketing Specialist at LocaliQ?
- The Email Marketing Specialist at LocaliQ manages targeted email product fulfillment, acts as a liaison between sales, creative, and vendor teams, ensures campaign setup and QA, manages minor creative edits, and oversees timely deployment of email campaigns and related materials.
- What qualifications are needed for the Email Marketing Specialist position?
- To be considered for the Email Marketing Specialist role, you need at least 2 years of experience in digital marketing, digital advertising, design, or a similar field. Strong organizational skills, attention to detail, and the ability to multitask and self-motivate are also essential.
- What is the salary range for the Email Marketing Specialist position at LocaliQ?
- The annualized base salary for the Email Marketing Specialist role at LocaliQ ranges between $40,000 and $45,000. This range may vary based on factors such as location, education, skills, certifications, and experience. Variable compensation may also apply.
- Does LocaliQ offer opportunities for professional growth?
- Yes, LocaliQ is committed to helping you succeed and offers opportunities for professional growth. They value innovation, collaboration, and work-life balance, providing a supportive environment with virtual team events and professional development.
- What is the work environment like at LocaliQ?
- LocaliQ offers a dynamic and fast-paced work environment within the constantly evolving digital marketing industry. They foster a supportive and fun company culture, valuing innovation and collaboration among their team members.
- Is this a remote or on-site position for the Email Marketing Specialist role?
- The job description does not explicitly state the work arrangement (remote, hybrid, or on-site) for the Email Marketing Specialist role. Based on the company's general description and typical industry roles, it is likely to be on-site or hybrid, but confirmation would be needed.