Product Marketing Manager - SaaS
@ Lendio

Hybrid
$110,000
Hybrid
Full Time
Posted 23 days ago

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XXXXXXXX XXXXXXXXXXX XXXXXXXXXX***** @lendio.com
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Job Details

Overview

Lendio is looking for an extremely motivated, results-oriented Product Marketing Manager - SaaS to join our Marketing team. In this role, you will own the entire go-to-market process from strategy through execution for our SaaS product lines, Lendio Intelligent Lending and Lendio Embedded Marketplace.

What You'll Do

  • Define and evolve SaaS messaging and value propositions.
  • Develop and maintain go-to-market strategies across teams.
  • Create and execute go-to-market campaigns with Growth team.
  • Build release roadmaps and sales enablement content.
  • Conduct competitive analysis and collaborate on product development.

Who You Are

  • Proven go-getter with 4+ years in product marketing or related roles.
  • Strategic thinker with detail oriented execution.
  • Analytical, data-driven, and an excellent communicator.
  • Experienced in fast-paced, dynamic environments.
  • Skilled in new product launches and SaaS products.

Benefits

Enjoy competitive pay, full suite of benefits including untracked PTO, 401(k) match, company-contributed HSA, onsite gym, wellness programs, and more.

Key skills/competency

  • Go-to-market
  • Messaging
  • SaaS
  • Competitive analysis
  • Product launches
  • Sales enablement
  • Strategic planning
  • Data-driven
  • Cross-functional
  • Customer insights
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How to Get Hired at Lendio

🎯 Tips for Getting Hired

  • Research Lendio's culture: Study mission, values, and recent news online.
  • Customize your resume: Highlight SaaS and product marketing skills.
  • Tailor your cover letter: Address go-to-market and analytical experience.
  • Prepare examples: Share specific go-to-market campaign success stories.

📝 Interview Preparation Advice

Technical Preparation

Review SaaS platform fundamentals.
Practice data analytics and market research.
Prepare product messaging examples.
Study go-to-market campaign frameworks.

Behavioral Questions

Describe a challenging campaign you executed.
Explain handling cross-functional team conflicts.
Detail prioritization in a fast-paced environment.
Share how you adapt under pressure.

Frequently Asked Questions