Field Marketing Manager

Field Marketing Manager

We're looking for a dynamic Field Marketing Manager who loves turning big ideas into memorable experiences that drive real business impact. In this role, you'll lead the development and execution of creative, integrated field marketing campaigns that build brand excitement, generate demand, and accelerate pipeline across key regions. You'll bring campaigns to life through a mix of digital programs, executive events, trade shows, customer experiences, and targeted account-based initiatives. Working closely with sales and cross-functional teams, you'll design programs that engage the right people, spark meaningful conversations, and move deals forward. If you thrive in a fast-paced environment, enjoy blending strategy with creativity, and love seeing your work directly influence revenue, this role is for you.

Key Responsibilities

• Bring Campaigns to Life: Design and execute integrated field marketing campaigns that generate buzz, build brand awareness, and drive pipeline growth.
• Create Memorable Experiences: Plan and deliver standout events—including trade shows, executive forums, customer gatherings, roadshows, and VIP experiences—that connect prospects and customers with our brand in meaningful ways.
• Power Account-Based Engagement: Partner with sales and digital to identify high-value target accounts and build tailored marketing programs that engage buying groups and accelerate deal momentum.
• Connect Marketing to Revenue: Align closely with Sales, SDRs, Product Marketing, and Customer Success to ensure campaigns and events support pipeline generation, account engagement, and deal progression.
• Tell Great Stories: Craft engaging messaging and promotional content across channels—including email, social media, landing pages, and event communications—to drive audience interest and participation.
• Own the Details, Deliver the Impact: Manage vendors, agencies, and event partners to deliver seamless experiences while keeping programs on time and on budget.
• Measure What Matters: Track campaign and event performance, analyze results, and continuously optimize programs to increase engagement, pipeline, and ROI.
• Represent the Brand: Serve as a brand champion at key events and industry moments, helping create authentic connections with prospects, partners, and customers.
• Keep Innovating: Bring fresh ideas to the table—new event concepts, creative campaign approaches, and innovative engagement strategies that elevate field marketing impact.
• Stay Smart & Responsible: Ensure all programs align with company policies and industry standards while proactively managing risks associated with events and campaigns.

Qualifications

• Education: Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Experience: Minimum of 5-7 years of experience in field marketing, event management, or related roles.
• Skills: Proven ability to manage and execute events of all scales. Significant attention to details. Excellent project management and organizational abilities. Dynamic communicator with great oral and written skills. Strong negotiation and vendor management capabilities. Proficiency in data analysis and reporting tools. Creative problem-solving skills and ability to adapt to changing circumstances.
• Knowledge: In-depth understanding of marketing principles, campaign execution and event management best practices. Experience with SFDC, Marketo.
• Travel: Willingness to travel up to 40% of the time, including occasional weekends.

Compensation & Benefits

Salary Range: Base Salary Range $70,000 - $80,000 + Bonus + Stock Equity

At Legion, we offer competitive compensation and benefits packages to all employees. As a fully remote employer, pay for positions is determined using local, national, and industry-specific survey data. Our posted salary range is done so in good faith based on national data and may be refined for a candidate's region/town/cost of living. We strive to make competitive offers allowing employees room for future growth. Salaries will be based on the applicant's location, level of experience, education, and specialized knowledge and skills. Additionally, we consider the external market rate, the amount we have budgeted internally, and internal equity within the company for the same position.

Benefits include, but are not limited to:

• $0 monthly premium and other flexible medical, dental, and vision plans effective on the first day of employment
• 401k plan
• Discretionary Paid Time Off and Paid Holidays
• Parental Leave
• Equity
• Monthly Wellness Reimbursement
• Monthly Lunch on Legion

About Legion

Join Legion's mission to turn hourly jobs into good jobs. We're a remote, mission-driven team seeking exceptional talent to propel this vision. Embrace a culture that's collaborative, fast-paced, and entrepreneurial. With us, you'll grow your skills, work closely with experienced executives, and contribute significantly to our mission. Our award-winning AI-native workforce management platform is intelligent, automated, and employee-centric and has proven to deliver 13x ROI. We help labor-intensive organizations maximize labor efficiency and employee engagement simultaneously. Legion has earned recognition for its innovation, including spots on the Inc. 5000 list, Forbes' Next Billion Dollar Startups, and awards for our AI technology. Backed by leading investors such as Norwest Venture Partners, Stripes, First Round Capital, XYZ Ventures, Webb Investment Network, Workday Ventures, and NTT DOCOMO Ventures, we're making real change.

If you're ready to make an impact and grow your career, Legion is where you belong. Join us in making hourly work rewarding and fulfilling.

Background and Opportunity

There are almost 75 million hourly workers in the United States, representing more than half of the entire workforce. Historically, managing hourly employees has been difficult due to high attrition (average of 60%) and high replacement costs (average of $3,200 per employee in retail). The ongoing labor shortage and competition from the gig economy, make it more difficult to attract and retain hourly employees. The top reasons hourly employees leave their jobs are a lack of schedule empowerment, poor communication with employers, and an inability to get paid early. Gen Z and the millennial workforce demand gig-like flexibility, modern technology, and compelling work options. Legion's mission is to turn hourly jobs into good jobs, serving the hourly workers who make up the majority of the US workforce. We believe in empowering employees and helping employers be efficient and innovative by enabling intelligent automation powered by Legion's Workforce Management platform to optimize labor efficiency and enhance the employee experience simultaneously. Legion WFM was built for the cloud with AI at the core and designed to handle the complexity of modern businesses and meet the needs of today's hourly employees. Our team is comprised of dedicated individuals from all backgrounds and experiences, globally distributed across all time zones.

For more information, visit https://legion.co

Equal Employment Opportunity

Legion Technologies is proud to be an equal-opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will be considered for employment without regard to race, color, religion, sex, age, disability, marital status, familial status, sexual orientation, pregnancy, genetic information, gender identity, gender expression, national origin, ancestry, citizenship status, veteran status, and any other legally protected status under federal, state, or local anti-discrimination laws.

Disability Accommodation

For individuals with disabilities who need additional assistance at any point in the application and interview process, please email recruiting@legion.co

Legion is an equal opportunity employer. All applicants will be considered for employment without attention to race, religion, color, sex, sexual orientation, gender identity, age, national origin, veteran, disability status, or any other basis covered by appropriate law.

How We Determine What We Pay

As a global employer, Legion determines pay for positions using local, national, and industry-specific survey data. We evaluate external equity and the cost of labor/prevailing wage index in the relative marketplace for jobs directly comparable to jobs within our company. Our posted salary range is based on national data and may be refined for a candidate's region/town/cost of living. For new hires, we strive to make competitive offers allowing the new employee room for future growth. Salaries will be based on the applicant's location, level of experience, education, and specialized knowledge and skills. Additionally, we consider the external market rate, the amount we have budgeted internally, and internal equity within the company for the same position. An employee/candidate with a stronger skill set will receive higher pay.

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