Product Marketing Manager
Lama AI · Tel Aviv District, Israel
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- On site
- Full-time
- $120,000 / year
- Tel Aviv District, Israel
Job highlights
- Shape product market strategy and execution.
- Translate complex AI features into customer value.
- Own the Ideal Customer Profile journey.
- Create sales collateral and talk tracks.
- Distribute product ideas across marketing channels.
About the role
About the Role
The ideal candidate will take an active role in shaping how our product is brought to market. You’ll build things from scratch, take real ownership, and help define how complex product and AI capabilities are translated into clear customer value. You’ll work hands-on in a small, fast-moving startup environment, collaborating closely with Product and other teams. The role moves naturally between strategy and execution: thinking through why something matters, and then making it real.Responsibilities
- Translate product features, capabilities, and AI-driven technology into clear and differentiated customer value.
- Lead and own the ICP journey from start to finish: researching the position, creating supporting content, and leading thought in a way that makes the tech feel tangible.
- Enable business success and turn positioning into the practical talk tracks, decks, and collateral that our sales team needs to win.
- Define and execute how product ideas are distributed and surfaced across channels (website, LinkedIn, newsletter, etc.).
- Monitor how messaging lands with customers and sales prospects, rapidly refining our voice and content based on what actually works.
Qualifications
- 2-5 years of experience in Product Marketing (B2B tech - must).
- Proven ownership over deliverables, with hands-on involvement from planning through execution.
- Previous experience working in a fast-paced startup environment.
- Excellent written and spoken English.
Key skills/competency
- Product Marketing Manager
- B2B Tech Marketing
- Go-to-Market Strategy
- Customer Value Proposition
- Content Creation
- Sales Enablement
- Messaging and Positioning
- Digital Marketing Channels
- Market Research
- AI Product Marketing
Skills & topics
- Product Marketing Manager
- B2B Tech
- Go-to-Market Strategy
- Customer Value Proposition
- Content Creation
- Sales Enablement
- Messaging
- Positioning
- AI
- Startup
How to get hired
- Tailor your resume: Highlight B2B tech product marketing experience and startup achievements.
- Showcase ownership: Emphasize hands-on involvement from planning to execution in past roles.
- Demonstrate understanding: Research Lama AI's product and its AI capabilities thoroughly.
- Prepare for interviews: Be ready to discuss translating technical features into customer value and GTM strategies.
Technical preparation
Study B2B tech product marketing frameworks.,Practice translating AI concepts into customer benefits.,Develop a go-to-market strategy example.,Prepare talk tracks for sales scenarios.
Behavioral questions
Describe a time you owned a project from start to finish.,How do you translate technical features into customer value?,Share an experience working in a fast-paced startup.,How do you refine messaging based on feedback?
Frequently asked questions
- What does a Product Marketing Manager at Lama AI do?
- As a Product Marketing Manager at Lama AI, you will shape how products are brought to market, translate complex AI features into clear customer value, lead the Ideal Customer Profile journey, create sales enablement materials, and define distribution strategies across various channels.
- What experience is required for the Product Marketing Manager role at Lama AI?
- Lama AI requires 2-5 years of experience in Product Marketing, specifically within B2B tech. Proven ownership and hands-on involvement from planning to execution, along with experience in a fast-paced startup environment, are essential.
- How can I highlight my qualifications for the Product Marketing Manager job at Lama AI?
- To highlight your qualifications for the Product Marketing Manager role at Lama AI, emphasize your experience in B2B tech, your ability to take ownership of deliverables, and your comfort working in a fast-moving startup. Showcase your skills in translating technical capabilities into customer value.
- What is the company culture like at Lama AI for a Product Marketing Manager?
- Lama AI is described as a small, fast-moving startup environment where you will work hands-on and collaborate closely with Product and other teams. The role involves a natural blend of strategy and execution.
- What are the key responsibilities of a Product Marketing Manager at Lama AI?
- Key responsibilities include translating AI product features into customer value, owning the ICP journey, creating sales collateral, defining content distribution strategies, and refining messaging based on market feedback.