11 days ago
Market Insights Analyst
Lago
Hybrid
Full Time
$75,000
Hybrid
Job Overview
Job TitleMarket Insights Analyst
Job TypeFull Time
CategoryCommerce
Experience5 Years
DegreeMaster
Offered Salary$75,000
LocationHybrid
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Job Description
Market Insights Analyst at Lago
Lago is seeking a Full-time Market Insights Analyst to join our team. This crucial role focuses on enhancing the visibility and performance of our clients' Amazon listings through in-depth keyword research and competitive analysis. You will be instrumental in optimizing product listings and driving organic traffic. This position is perfect for an analytical, detail-oriented, and flexible individual who thrives on uncovering insights, enjoys strategic collaboration, and wants to contribute to client success in a dynamic eCommerce environment.
Key Responsibilities
- Keyword Research: Identify and prioritize high-impact keywords (including branded, non-branded, and long-tail) to improve product listings' organic search visibility.
- Competitor Insights: Find and evaluate 5–10 relevant direct competitors for specific product listings, providing actionable recommendations.
- Competitive Analysis: Assess product positioning and analyze Amazon search results to evaluate how products rank compared to competitors.
- Report Preparation: Create concise, data-driven reports with findings and strategic optimization recommendations.
- Team Collaboration: Share insights with team members to refine SEO and listing optimization strategies.
Requirements
- 2+ years of experience in Amazon SEO, with a proven track record in competitive analysis and keyword optimization.
- Proficiency in Amazon-specific SEO tools such as Helium 10, SmartScout, JungleScout, or similar software.
- Strong written communication skills, with the ability to distill data into actionable insights and recommendations.
- High attention to detail, ensuring accuracy and quality in all analyses and outputs.
- Self-motivated and adaptable, capable of adjusting to project needs with flexibility and professionalism.
Benefits
- Remote Work: Work from anywhere—our team is global, and we value work-life balance.
- Growth Opportunities: As a key player, you’ll have the chance to shape your role and grow with us.
- Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.
Key skills/competency
- Amazon SEO
- Keyword Research
- Competitive Analysis
- Listing Optimization
- Organic Traffic
- eCommerce Strategy
- Data Analysis
- Report Generation
- Market Intelligence
- Strategic Recommendations
How to Get Hired at Lago
- Research Lago's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Tailor your resume: Highlight Amazon SEO, keyword research, and competitive analysis experience relevant to client success.
- Showcase tool proficiency: Emphasize hands-on experience with Helium 10, SmartScout, or JungleScout in your application.
- Prepare for technical questions: Be ready to discuss Amazon ranking factors, keyword strategy, and competitor analysis methodologies.
- Demonstrate analytical insights: Provide examples of how you've translated data into actionable recommendations to drive organic traffic.
Frequently Asked Questions
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01What are the core responsibilities of a Market Insights Analyst at Lago?
02What specific Amazon SEO tools are preferred for this Market Insights Analyst role at Lago?
03What kind of experience is Lago looking for in a Market Insights Analyst?
04Is the Market Insights Analyst position at Lago fully remote?
05How does Lago support professional growth for Market Insights Analysts?
06What does the daily schedule look like for a remote Market Insights Analyst at Lago?
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