Senior Performance Marketing Manager
Ladders · United States
- Hybrid
- Full-time
- $165,000 / year
- United States
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Job highlights
- Drive performance marketing for enterprise technology.
- Focus on efficient acquisition and revenue growth.
- Manage paid channels like Google Ads, social.
- Develop testing roadmaps and optimize campaigns.
- Collaborate across analytics, product, and creative.
About the role
Senior Performance Marketing Manager
For our client, we are seeking a Senior Performance Marketing Manager to join the team of a leader in the Enterprise Technology space. This role will drive performance marketing initiatives focused on efficient acquisition, testing, and measurable revenue contribution. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.
Responsibilities
- Own performance outcomes across paid channels including Google Ads and social media.
- Manage overall campaign strategy and execution, balancing budgets and testing.
- Develop and implement testing roadmaps for performance optimization.
- Collaborate with Creative teams to refine messaging and formats.
- Engage agency teams while maintaining direct platform expertise.
- Launch and scale campaigns, testing new strategies and platforms.
- Partner with data teams for accurate measurement of marketing efficiencies.
Qualifications
- 6+ years in performance or growth marketing, preferably in B2B SaaS.
- Data-driven with a focus on continuous performance improvement.
- Proven experience managing significant paid media budgets.
- Hands-on expertise in Google Ads and paid social platforms like Meta and LinkedIn.
- Experience in managing performance-based affiliate partnerships.
- Strong analytical skills to derive actionable insights from data.
- Experience in structured creative and audience testing.
Benefits
- Equity in the company as part of the compensation package.
- Extensive medical coverage offered to employees.
- Monthly lifestyle stipend to enhance work-life balance.
- Flexible PTO policy allows for personal and vacation time.
Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.
Key skills/competency
- Performance Marketing
- Growth Marketing
- B2B SaaS
- Paid Media
- Google Ads
- Social Media Advertising
- Campaign Management
- Data Analysis
- Testing Strategies
- Customer Acquisition
Skills & topics
- Senior Performance Marketing Manager
- Performance Marketing
- Growth Marketing
- B2B SaaS
- Paid Media
- Google Ads
- Social Media Advertising
- Campaign Management
- Data Analysis
- Customer Acquisition
- Enterprise Technology
- Meta Ads
- LinkedIn Ads
- Affiliate Marketing
- Marketing Strategy
- Revenue Growth
How to get hired
- Tailor your resume: Highlight B2B SaaS, performance marketing, and budget management experience.
- Showcase data skills: Quantify your achievements with metrics on acquisition and revenue growth.
- Demonstrate platform expertise: Mention specific experience with Google Ads, Meta, and LinkedIn.
- Address testing experience: Detail your structured approach to creative and audience testing.
- Research the client: Understand their enterprise technology focus and market position.
Technical preparation
Master Google Ads and paid social platforms.,Develop structured A/B testing methodologies.,Practice data analysis for actionable insights.,Understand B2B SaaS customer acquisition funnels.
Behavioral questions
Describe a campaign you optimized for revenue.,How do you balance budgets and testing?,How do you collaborate with creative teams?,Tell us about a time you derived insights from data.
Frequently asked questions
- What is the work arrangement for the Senior Performance Marketing Manager role at Ladders?
- The Senior Performance Marketing Manager position is a remote role for US-based candidates only.
- What is the salary range for the Senior Performance Marketing Manager at Ladders?
- The annual compensation for this role ranges from $132,000 to $165,000.
- What kind of company is Ladders' client seeking a Senior Performance Marketing Manager for?
- Ladders' client is a leader in the Enterprise Technology space.
- What are the key responsibilities of a Senior Performance Marketing Manager at Ladders?
- Key responsibilities include owning performance across paid channels, managing campaign strategy and execution, developing testing roadmaps, and collaborating with internal teams and agencies.
- What qualifications are needed for the Senior Performance Marketing Manager position at Ladders?
- The ideal candidate has 6+ years in performance marketing (B2B SaaS preferred), proven budget management, hands-on Google Ads and paid social expertise, and strong analytical skills.
- Does Ladders' client offer visa sponsorship for the Senior Performance Marketing Manager role?
- No, visa sponsorship is not available for this position, and only US-based candidates will be considered.
- What benefits are offered for the Senior Performance Marketing Manager role at Ladders?
- Benefits include company equity, extensive medical coverage, a monthly lifestyle stipend, and a flexible PTO policy.
- How can I improve my chances of getting hired as a Senior Performance Marketing Manager at Ladders?
- Tailor your resume to highlight relevant B2B SaaS and performance marketing experience, quantify your achievements, and showcase your expertise in Google Ads and testing strategies.