Franchise Sales and Marketing Manager

@ Kline Franchising, Inc.

Burn Boot Camp Culture

Burn Boot Camp is one of the fastest growing fitness franchises in the nation since 2015. We move with purpose, drive community-based fitness, and transform lives.

Position Overview

The Franchise Sales and Marketing Manager is a dynamic, experienced professional focused on expanding the Burn Boot Camp franchise footprint. This role requires leading a team of sales associates, deploying comprehensive sales strategies, developing and managing CRM systems, and executing effective marketing campaigns to generate quality leads.

Accountabilities

• Lead franchise candidate journey and manage sales associates
• Drive franchise development marketing and manage ROI on budgets
• Forecast unit commitment signings and market planning
• Maintain compliance with Franchise Disclosure laws

Roles and Responsibilities

Leadership & Management: Provide strong leadership, set clear goals, delegate effectively, and monitor performance. Collaborate across teams and support special initiatives.

Franchise Sales Direction: Oversee franchise sales team, evaluate candidates per underwriting criteria, manage existing partner relationships, and drive unit growth.

Franchise Marketing: Lead efforts for qualified lead generation, manage marketing budgets, and work with Burn Marketing and Burn Media Co for campaign deployment and measurement.

Qualifications

• 5+ years in Franchise Sales
• Strong knowledge of Franchise Disclosure Document components
• Expertise in CRM platforms and lead pipeline management
• Excellent communication, negotiation, and forecasting skills
• Ability to manage travel up to 50% domestically
• Certified Franchise Executive is a plus

Key skills/competency

Franchise Sales, Marketing, CRM, Lead Generation, Forecasting, Negotiation, Management, Compliance, GIS, Pipeline Management