Junior Marketing Specialist

About Canonical and the Role

This position is within the Canonical team, a global leader in open-source software and Ubuntu. Canonical has provided developers with open source since 2004, helping them build innovations such as public cloud, machine learning, robotics, or blockchain. Marketing at Canonical means being at the forefront of technology adoption, for our customers and for our own martech stack. We're on the lookout for a performance marketing manager to join our team and own our paid strategy.

The ideal candidate will be passionate about technology, technology marketing, and the use of technology in marketing. You will prefer to work in an environment that has emphasis on ownership of campaigns, collaboration, learning, curiosity, and a drive to continually improve oneself / the team / the organization. You will also love to problem-solve, get hands-on, experiment, measure, and use automation to make daily life easier.

The Marketing team at Canonical drives commercial outcomes for the company across its portfolio of products and grows the addressable market through digital marketing campaigns, lifecycle management, events, partnerships, and community development. If these things are important to you and you're motivated by driving growth, delighting customers, and filling the sales funnel, we want to talk with you.

This role sits in the Marketing team reporting to the Growth Engineering Manager.

Location: This role will be based remotely in the EMEA region.

What your day will look like as a Junior Marketing Specialist

• Support marketing team members with setting up and monitoring paid ads campaigns
• Monitor paid ads performance and budgets across the Marketing team
• Build on automation and AI to improve paid ads performance
• Develop Canonical's adtech stack to industry leading standard

What we are looking for in you

• Proficiency with all ad platforms (Google, LinkedIn, Meta...)
• Familiarity with campaign tracking and analytics tools
• Experience driving successful lead generation campaigns
• Experience with A/B testing and data-driven decision making
• Exceptional interpersonal skills and aptitude for forging trusting relationships across diverse, cross-functional teams
• Proven ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality
• A growth mindset - someone who is not afraid to think big and take on risks
• Engagement with the latest trends in marketing technology
• Willingness to travel up to 4 times a year for internal events

Benefits and Compensation

Your base pay will depend on various factors including your geographical location, level of experience, knowledge, and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilization. Our compensation philosophy is to ensure equity right across our global workforce.

In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, you can ask in the later stages of the recruitment process.

• Fully remote working environment - we’ve been working remotely since 2004!
• Personal learning and development budget of 2,000 USD per annum
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Parental Leave
• Employee Assistance Programme
• Opportunity to travel to new locations to meet colleagues at ‘sprints’
• Priority Pass for travel and travel upgrades for long haul company events

Key skills/competency

• Paid Advertising
• Campaign Management
• Lead Generation
• Performance Marketing
• Digital Marketing
• Data Analysis
• A/B Testing
• Marketing Automation
• AdTech Development
• Cross-functional Collaboration