Founding Marketer
Jobright.ai · Santa Clara County, CA
- On site
- Full-time
- $120,000 / year
- Santa Clara County, CA
Job highlights
- Own B2B AI product GTM from zero.
- Define positioning, messaging, and narrative.
- Build content and brand engine from scratch.
- Drive organic growth through SEO, PR, etc.
- Partner with founders and sales for success.
About the role
Founding Marketer at Jobright.ai
Jobright is your personal AI job search agent that transforms the way you do job search. They are seeking a founding marketer who will own everything from positioning to pipeline, sitting at the intersection of Growth, Content, and Product Marketing.
Why Join Us
- Build real, production AI agents used by real users
- High ownership and impact
- Work at the intersection of AI, agents, and product
- Shape how people experience AI-driven job search
Responsibilities
- Drive 0→1 GTM for our B2B AI Recruiting product, land early customers and build brand position & awareness from scratch
- Define Jobright's positioning, messaging, ICPs, and core narrative
- Build the content & brand engine from zero: pillars, cadence, voice, social, blog, newsletter, events
- Drive organic growth — SEO, PR, partnerships, lifecycle, community
- Partner with founders and sales: pitch, decks, case studies, objection assets, onboarding & nurture
- Turn customer wins into proof points the market can't ignore
- Use AI tools aggressively. Ship daily
Qualifications
Required
- 1+ year of GTM experience on a B2B AI or SaaS product
- True generalist across brand, content, product marketing, growth, and demand generation, with equal strength in strategy and execution
- Founder mindset, with full ownership and a bias to close problems instead of escalating them
- High bar for writing, narrative, and craft, with the willingness to defend it
- Comfort with speed and ambiguity, and the ability to move before the plan is perfect
Preferred
- Prior experience as a Founding Marketer at an early-stage startup, or a background as a founder yourself
- Relevant experience in the recruiting, HR-tech, or talent space
Key skills/competency
- Founding Marketer
- Go-to-Market Strategy
- B2B SaaS Marketing
- AI Product Marketing
- Content Marketing
- Brand Awareness
- Demand Generation
- Growth Marketing
- Customer Acquisition
- Early-Stage Startup Experience
Skills & topics
- Founding Marketer
- Go-to-Market Strategy
- B2B SaaS
- AI Marketing
- Product Marketing
- Content Marketing
- Growth Marketing
- Brand Building
- Startup
- Marketing Generalist
How to get hired
- Tailor your resume: Highlight B2B AI/SaaS GTM and generalist marketing skills.
- Showcase founder mindset: Emphasize ownership, problem-solving, and bias to action.
- Demonstrate writing craft: Provide examples of compelling narrative and messaging.
- Express comfort with ambiguity: Convey adaptability and speed in fast-paced environments.
- Research Jobright: Understand their AI job search agent mission and product.
Technical preparation
Master GTM frameworks for AI/SaaS.,Develop strong B2B positioning and messaging.,Practice content creation and SEO strategies.,Learn to leverage AI marketing tools effectively.
Behavioral questions
Describe a 0 to 1 GTM success.,How do you handle market ambiguity?,Showcase your writing and narrative skills.,How do you take full ownership of problems?
Frequently asked questions
- What is the primary goal for the Founding Marketer at Jobright.ai?
- The primary goal for the Founding Marketer at Jobright.ai is to drive the 0 to 1 Go-to-Market strategy for their B2B AI Recruiting product, including landing early customers and establishing brand awareness from scratch.
- What kind of experience is most valued for the Founding Marketer role at Jobright.ai?
- The most valued experience for the Founding Marketer role includes 1+ year of GTM experience on a B2B AI or SaaS product, a generalist background across marketing disciplines, and a founder mindset with a bias for action.
- How important is writing and narrative skill for this Founding Marketer position?
- A high bar for writing, narrative, and craft is crucial for this Founding Marketer position at Jobright.ai, as you will be defining the core narrative and defending it.
- What does Jobright.ai mean by 'Use AI tools aggressively. Ship daily.' for the Founding Marketer?
- This means Jobright.ai expects the Founding Marketer to leverage AI tools extensively in their daily work to accelerate tasks, from content creation to strategy development, and to rapidly iterate and deploy marketing initiatives.
- Is prior experience as a Founding Marketer a requirement for this role at Jobright.ai?
- While prior experience as a Founding Marketer at an early-stage startup or as a founder yourself is preferred, it's not strictly required. The company highly values a founder mindset and generalist marketing skills for this Founding Marketer position.
- What is Jobright.ai's product in the job search space?
- Jobright.ai offers a personal AI job search agent designed to transform the job search process for users by leveraging artificial intelligence.