Senior Communications Advisor

About Intact

Our employees are at the heart of everything we do. Together, we help people, businesses, and society prosper in good times and be resilient in bad times.

Our employee promise represents Intact’s commitment to you in exchange for living our Values, striving to do your best work, being open to change and investing in your career. In return, we promise to provide support, opportunities and performance-led financial rewards at a workplace where you can shape the future, win as a team and grow with us.

Pay at Intact is about much more than just salary.

• Flexible work arrangements and a hybrid work model
• Possibility to purchase up to 5 extra days off per year
• Multiple benefits offered to support physical and mental wellbeing, including telemedicine, Wellness account and much more
• Share plan & other savings: up to 12% of salary or even more (ask how you could earn guaranteed income for life)

Salary Range (but Not Limited To): 87,200 - 106,600 CAD

Annual Bonus Target, Based On The Base Salary, With a Potential Payout Of Up To Double The Target (subject To Personal And Company Performance): 10%

As part of our commitment to Win As A Team, we share our success with employees through our annual bonus plan and Employee Share Purchase Plan (ESPP) – with Intact matching 50% of your net shares.

Our pension offerings provide flexibility and long-term security for our employees beyond their careers. We are one of the few companies offering the opportunity to receive guaranteed income for life via our defined benefit pension plan.

Salary for the candidate will be determined taking into consideration a number of factors including: experience, skills, qualifications, anticipated contribution to role, internal equity, etc. The salary range presented above is based on a 35-hour workweek and would represent a majority of different candidate profiles. However, we encourage candidates who may fall outside of this range to apply as well.

About The Role

We are seeking an expert in writing and storytelling to bring creativity and precision to our communications. In this Senior Communications Advisor role, you will contribute to defining the annual communication plan for Intact Insurance’s Senior Vice President for Corporate Commercial lines. The mandate is national in scope and the successful candidate will be responsible for assisting them in executing this plan. Additionally, you will create engaging messages for our internal teams and brokers to help strengthen our B2B brand. We value stories as a means to enrich the relationships we have with brokers, their clients, and our employees. Your ability to weave a captivating narrative and detail tactically, considering every audience for which you create an experience, will be highly valued. You will design end-to-end multiplatform content. This may include written, video, and audio content across various platforms and for different audiences (external, internal). You will also play a key role in helping our senior leadership convey our message effectively on various occasions. A candidate with strong experience in communication or journalism would be well-suited for this role.

What You'll Do Here

• Quickly develop a solid understanding of the company and translate strategy into meaningful and engaging communications.
• Develop strategic communication plans and associated initiatives from start to finish.
• Assess the needs of each project, secure buy-in, implement the plan, and measure impact.
• Act as a trusted advisor to build strong relationships with internal business partners and colleagues at all levels.
• Understand what makes a good story: a catchy element, authenticity, details, and a strong call to action.
• Demonstrate a keen sense of the relevance of information (what makes a story captivating from the audience's perspective).
• Exhibit exceptional writing skills and understanding of journalistic writing techniques.
• Assist senior leadership in effectively conveying our message on various occasions.
• Work closely with other communications, marketing and event advisors on the team to ensure strong cohesion between the national plan and regional plans, which must align with and support the national narrative.

What You Bring To The Table

• Minimum 7-10 years of relevant experience in journalism or communications.
• Degree in communication, marketing, or journalism.
• Strong ability to understand complex strategies and issues and create clear and effective messages.
• Experience in creating strategic communication plans (from research to measurement and evaluation) and designing specific content strategies to achieve organizational objectives.
• Experience in developing editorial calendars and repurposing stories across multiple platforms.
• Experience in using personas to create targeted messages and stories that inspire action.
• Excellent communication skills, both oral and written.
• Proven ability to deliver creative or strategic work on time and manage multiple projects and expectations simultaneously.
• Proven ability to create alignment among multiple stakeholders.
• For candidates located in Quebec, bilingualism is required considering the necessity to interact on a regular basis with English-speaking colleagues across the country.
• No Canadian work experience required, but must have authorization to work in Canada.

What Success Looks Like

• Share Intact's story in a captivating and engaging manner with multiple audiences, on any platform, to inspire action.
• Imagine and help implement an "always-on" communication plan that weaves a coherent narrative across multiple platforms and audiences (external, internal).
• Build strong relationships with internal business partners and colleagues throughout the organization and be recognized for the ability to tell a captivating story.
• Embody Intact’s values and leadership success factors and serve as a role model for others.

Key skills/competency

• Communication strategy
• Content creation
• Storytelling
• Journalism
• B2B brand management
• Stakeholder engagement
• Strategic planning
• Editorial calendar management
• Multiplatform content design
• Public relations