
Fitness Content Creator & Brand Ambassador (m/w/d)
Instaffo · Cologne, North Rhine-Westphalia, Germany
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- On site
- Part-time
- €45,000 / year
- Cologne, North Rhine-Westphalia, Germany
Job highlights
- Create engaging fitness content on camera.
- Develop video concepts and scripts.
- Analyze content performance and optimize.
- Engage with a vibrant online community.
- Represent Ergotopia as a brand ambassador.
About the role
Fitness Content Creator and Brand Ambassador
Instaffo is seeking a dynamic Fitness Content Creator & Brand Ambassador for Ergotopia GmbH. This role requires a native German speaker with a passion for fitness and a knack for social media content creation.
Responsibilities:
- Be the charismatic and trustworthy voice of Ergotopia, authentically and inspiringly conveying health knowledge on camera.
- Develop innovative video formats, lead idea generation, scriptwriting, and moderation.
- Analyze performance data and community feedback to optimize content and ensure audience relevance.
- Engage actively with the community in comments and by responding to input, fostering interaction and closeness.
- Position Ergotopia as a leading brand in ergonomic office solutions and health through high-quality, innovative content.
- Ensure smooth content production processes, collaborating closely with Brand, Design, and Performance Marketing.
Requirements:
- Work permit for Germany is required.
- Native-level German language proficiency.
- Completed degree or training in sports & health, physiotherapy, or a comparable field. Alternatively, a degree in media studies with a personal connection to fitness (e.g., trainer license).
- Social media native with a strong sense for video formats and storytelling.
- Comfortable in front of the camera, with potential prior experience as a Social Media Manager or Content Creator.
- Basic content production skills (camera operation, editing with CapCut or Adobe Cloud) are a plus; on-camera presence is more important.
- Creative, authentic, and communicative, passionate about promoting a healthy lifestyle and Ergotopia's vision.
- Good understanding of content trends, platform dynamics, and audience needs.
- Excellent written and spoken German, good English skills.
- Valid Class B driver's license.
About the Team:
Join a team of over 70 diverse talents across two locations (Cologne & Darmstadt), including Online Marketing Managers, Sales Specialists, Physiotherapists, and Sustainability Experts. We foster an agile, human-oriented work environment.
About Ergotopia:
Ergotopia is a German e-commerce company dedicated to making the working world happy, healthy, and productive. Since 2014, we've aimed to reduce back pain and enable pain-free living through ergonomic office furniture and digital health solutions, serving over 200,000 corporate and private clients.
Key Skills/Competency:
- Fitness Content Creation
- Brand Ambassadorship
- Social Media Marketing
- Video Production
- Storytelling
- Community Management
- Content Strategy
- Performance Analysis
- Ergonomics
- Healthy Lifestyle Promotion
Skills & topics
- Fitness
- Content Creator
- Brand Ambassador
- Social Media
- Video Production
- Ergonomics
- Health
- Wellness
- Marketing
- Germany
How to get hired
- Tailor your resume: Highlight your fitness expertise, social media skills, and on-camera experience, aligning them with Ergotopia's vision for a healthy workplace.
- Showcase your portfolio: Include links to your best video content, social media profiles, or any relevant brand ambassador work to demonstrate your capabilities.
- Prepare for the interview: Research Ergotopia's products and mission. Be ready to discuss content trends and how you'd authentically represent the brand.
- Demonstrate German fluency: As native-level German is required, ensure your communication skills are evident throughout the application and interview process.
- Highlight technical skills: Mention your proficiency in video editing tools and camera work, emphasizing your passion for content creation.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the primary focus for a Fitness Content Creator & Brand Ambassador at Ergotopia GmbH?
- The primary focus is to be the on-camera talent and authentic voice for Ergotopia, creating engaging video content that promotes a healthy lifestyle and positions the brand as a leader in ergonomic office solutions. This involves ideation, scripting, filming, and community interaction.
- What are the essential qualifications for this role at Ergotopia?
- Essential qualifications include native-level German proficiency, a relevant degree or training in sports/health/physiotherapy (or media studies with fitness experience), strong social media and video creation skills, comfort on camera, and a passion for promoting health and wellness. A work permit for Germany is also mandatory.
- Is prior experience in video editing crucial for the Fitness Content Creator position?
- While basic skills in content production like camera work and editing (e.g., CapCut, Adobe Cloud) are a plus, your impact and presence on camera are considered more important than technical tool proficiency. The role values authentic communication and storytelling.
- How does Ergotopia use content created by the Brand Ambassador?
- The content created is used across social media platforms to authentically engage the community, build brand awareness for Ergotopia's ergonomic solutions, and convey the company's vision of a happy, healthy, and productive work environment. Performance data informs content optimization.
- What is the company culture like at Ergotopia GmbH?
- Ergotopia fosters an agile, human-oriented work environment with a team of over 70 diverse professionals. They are dedicated to improving the work world and supporting clients in creating ideal work and living spaces.
- Does this Fitness Content Creator role require travel?
- Yes, a Class B driver's license is required, indicating potential needs for travel, particularly for external filming or 'drehs' (shoots) beyond the office.